Google Ads Erfahrungen

In our opinion, Google Ads is the industry standard.
It's almost guaranteed it will work and deliver results. It's relatively easy to setup, especially with recent updates, integrating AI in the platform makes it more accessible.

Can be costly if not optimized right.
For beginners , it might be overwhelming to start with.

Google is the most widely used search engine, so being present on this platform is vital to compete with our market rivals. Google Ads offers the ability to track results and the adaptability to create a distinctive marketing campaign.

The customer service could be significantly improved without requiring users to interact with numerous agents to accomplish anything. It can also be quite time-consuming to create an effective campaign. The use of negative keywords is essential.

Good ads has a great range of marketing tools to reach your target market

The learning curve is steep so youll need a dedicated employee to manage it

Google Ads is easy to use and helps you advertise on search, display, discovery, youtube etc

Outbound targeting options are quite limited in comparison with Meta Ads

Google ads are our best way to spend our marketing budget. It gives the most bang for our buck.

I wish we had a support/strategy person from Google assigned to us at no charge.

When it comes to advertising Google Ads is the best tools. The most interesting feature for me is the ability to setup the ads into certain areas. It is easy to setup a campaign and the results can be seen immediately. The reports are very clear and well done and I can easily link any campaign to Google Analytics.

If the campaign is not set up corectly the cost can go high fast with low ROI.

Market share, types of campaigns and insights

Sometimes slow interface, less insights are given over the years

The platform works really well once you really understand it and understand the mindset of your consumer and what they are looking for.

It's complicated to get started. You need a book or a course or a guide to help you set up the campaigns and then managing them on a week-to-week basis. Understanding the analytics can be very complicated

Google Ads is the market leader in Ad Campaigns. they had multiple Ad campaign formats to run the ads according to your audience and their GEO

I like most things about google ads. They have a nice dashboard which has all the details in simplified ways. I would still love to have more trial credits.

The ads are easy to set up using your google account.

There's nothing bad to say about Google Ads.

How seamless my display ads perform across multiple platforms, multiple use cases and the bidding system works for me

The new UI could be less confusing, it crashes quite frequently, filters aren't very clear and reporting can be complicated

Google Ads can be considered the best way to get new clients and leads for every business out there. Google made it easy to use for beginners and advanced users. Creating a simple campaigns takes a few minutes, and reports are easy to get and understand. If you are stuck there are a lot of videos, from Google, that explain how Ads works and how to setup the campaigns.

For small businesses, it can be a little expensive.

Google Ads is a great way to target low funnel audience members for most businesses.

Over the years Google Ads has done away with a lot of it's data transparency which makes running campaigns a bit harder.

“Googling” is a household term, so the ads do get delivered to its target audience. Both online and offline services can be advertised. It has plenty of ad extensions (particularly useful for phone calls)

Google’s monopoly as a search engine and a marketing tool. The user experience. The navigation pane is not intuitive at all. The default options are most costly and ineffective. User is often mislead by phrases like “this is an advanced option” against better techniques. The versions always change and not enough educational resources are being released on time

A tool that is essential for doing business online. It is almost impossible to do business without this program. We use it every day and it is connected to all our e-shops.

I have to use an ether worker who sets up google ads, because the setup is quite complicated. It has many features..

The detailed level of the analytics you get from the ads placed online is great. For a small business, this is vital to keep users on our platform and having a good understanding of how our users Interact with our platform is vital.

The only con I have is the pricing and how much you have to spend to really get a big impact in your business.

I recommend this software to everyone, it provides detailed information, ads can appear on Google results. It also allows you to target users who have already visited your website, thus increases the chances of success

I have never been disappointed since using this software, ad campaigns can get expensive, especially if keyword bidding is competitive.

I've used Google ads for long-term trying to find a way to make it work out for my ads but i ended owe them coupe of dollars..
No ads no nothing, only debt left.

I'm not sure because i haven't come across something interesting with this app

Ease of use and the ability to scale campaign activity to meet various goals. Lots of campaign options targeting different customer journeys and stages of the marketing funnel in 1 platform.

Google are increasingly moving towards more 'black box' campaigns that reduces control, data and insights of a campaign. Increasingly need to rely on Google to assume they know what's best for the business, than letting in-house marketers control this.

Garbage leads and nobody answers the phone

nobody in the billing department phone, they have someone to answer billing fraud charges.

- Easy to set up and management campaigns
- Interesting insights and analytics into organic traffic

- Difficult to pass google ad rules in the healthcare industry and complex problems aren't solved quickly by the support team