Google Ads

PPC-Kampagnenmanagement

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4,5 /5
(779)
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4,3/5
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4,5/5
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4,1/5
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779 Bewertungen

Pedro
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 10.0 /10

The Most Powerful and Precise Tool on the Internet, Whether for Small, Medium or Large Business

Bewertet am 31.7.2021

I will report my experience with Google and be as emphatic and comprehensive as I always am when reviewing or commenting on something.

Anyway, Google ads...
I just have to thank this magnificent tool. I can strongly say that it was Google Ads that changed my life. I ventured into Digital Marketing 2 to 3 years ago and had a hard time trying to make my family better and get out of the tight spot we were in financially.

Difficult times, however...

With a lot of focus and learning the functionality of this tool, little by little and over time, I learned the usability and in which segments I should keep the ads. I didn't have any money, but Google Ads is even good at that, I could use the tool all month and pay later, so they charged cards I borrowed from real friends or my Parents. Reluctantly, of course. But I always invested the least. I even used multiple accounts to get a free coupon...

Anyway, to cut it short...

I hit an ad that generated some sales in the month. And it was with the help of Google, pointing me to places, people, genders, gender, age group, and keywords they were looking for about the product that I advertised.

This helped me a lot, because from these sales I managed to follow up on the ads and always improving.

Thank you Google Ads.

Vorteile

When it comes to quality as a whole. Google Ads surpasses itself, in my opinion it is a very powerful and very accurate tool. It's amazing how quickly the tool delivers a report to us. We raise some ad campaigns on a weekly basis. And every day we keep an eye on the segmentations and analyzing in real time how our campaigns are running, so we can more efficiently and accurately optimize our goals for a more specific target audience.

Super smart tool with hundreds of features to use.

The most impressive thing is that we don't need to invest a lot to get good results in our campaigns.

This is sensational.

I have to say that the support has also been fast and very helpful.

Since I ventured into working with Digital Marketing, I've been constantly receiving emails from Google Ads support even without asking.

In the beginning, I still didn't have much practice, so I received email from several experts at Google to help me. If it weren't for these people, I wouldn't have achieved my goals.

Nowadays, we only follow our older campaigns, because the tool shows in detail who accesses our pages. The GLOBAL TAG configured on our websites, this is extremely powerful and incredibly accurate.

Nachteile

When it comes to Google Ads, I have no complaints. However, for many inexperienced people who reach the tool, they end up with difficulties in handling it. Because there is a lot of information inside the platform. Lots of buttons and graphics. It ends up getting complicated to work alone in Google Ads. Therefore, it is viable to learn from someone who knows all the features and benefits of the platform.

I think that's it, I don't have a problem with Google Ads, but it's too complex for someone who is starting to advertise their company online.

Brandon
Gesamtbewertung
  • Branche: Biotechnologie
  • Unternehmensgröße: 501–1.000 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
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  • Weiterempfehlungsquote 8.0 /10

A Must-Have Platform, But Pretty Complex

Bewertet am 13.2.2021

Google Ads does what I need it to do. I am also fortunate to work with a partner agency who spends far more time in the platform than I do. If you plan to spend upwards of $5K/mo on the platform, you should really have a dedicated resource at the controls.

Vorteile

Google Ads is an industry-standard platform, so in many ways you really have no choice but to use it if you want to reach your audience. That said, I do appreciate that it is fairly intuitive for those who understand digital advertising.

Nachteile

The features and configuration options are overwhelming. I know that is very likely because Google Ads aspires to be all things to all businesses. When you try to be an essential platform for every business on the planet, it requires thousands of features and options. When you step into Google Ads, it feels like sitting in the cockpit of a commercial airliner.

In Betracht gezogene Alternativen

LinkedIn for Business und Meta for Business

Gründe für den Wechsel zu Google Ads

Google has the best reach and channel options.
Jeremy
Gesamtbewertung
  • Branche: Medienproduktion
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Monatlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 6.0 /10

Confusing Interface With Deep Features

Bewertet am 12.1.2023

I mostly use Google Ads to monitor monetization with YouTube, but have purchased some targeted ads on a few occasions. Like my review stated: it was very hard to understand and set up, and I often wasn't sure if I had made the right choices at all. But I am certain that I increased sales. But this can get very pricey, very quickly!

Vorteile

Google Ads allows you to reach large highly-targeted markets and generate new leads, with truly granular control. YouTube integration is seamless and easy to set up, once monetized.

Nachteile

The interface is so complex and daunting, with confounding nomenclature, that new users must be prepared to spend hours combing tutorials to try to understand what they're doing. Even worse, Google constantly changes features and rules, so by the time a user has read an article, that advice is irrelevant. It should be much easier to set up ads in the modern internet age.

In Betracht gezogene Alternativen

Instagram

Gründe für den Wechsel zu Google Ads

Google Ads has the broadest reach and integrates with YouTube.
Verifizierter Rezensent
Gesamtbewertung
  • Branche: Logistik & Lieferkette
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
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  • Weiterempfehlungsquote 10.0 /10

My Encounter With Google Ads

Bewertet am 19.1.2023

ResearchMarketingAnalyticsSales of products and services

Vorteile

I can see you that Google Promotions is a strong and generally utilized stage that offers a large number of highlights and devices for organizations to make and oversee compelling advertisement crusades. A portion of the things that organizations might like about Google Promotions include:Focusing on: Google Advertisements takes into consideration exceptionally designated publicizing, and that implies that organizations can contact the perfect crowd at the ideal time with the right message.Quantifiable Outcomes: Google Promotions gives nitty gritty investigation and announcing, which makes it simple to see the aftereffects of your missions and pursue information driven choices.Adaptability: Google Promotions offers an extensive variety of promotion designs, focusing on choices, and spending plan controls, which permits organizations to make crusades that are custom fitted to their particular objectives and crowd.Financially savvy: Google Promotions permits organizations to set a spending plan for their missions, and that implies that they have some control over their publicizing costs and just compensation for the outcomes they need.Simple to utilize: Google Promotions has an easy to understand interface, which makes it simple for organizations, everything being equal, to make and deal with their promotion crusades.Outsider mix: Google Advertisements permits organizations to incorporate with different instruments, which can expand the usefulness and viability.

Nachteile

I can let you know that Google Promotions, similar to any product, may have specific restrictions or downsides relying upon the client's necessities and assumptions. A few potential constraints of Google Promotions include:Expectation to learn and adapt: Google Promotions can be perplexing and may demand a lot of investment and assets to dominate. This can be overpowering for certain organizations, particularly independent companies with restricted assets.Cost: Google Promotions is a paid help, and organizations might have to put away critical cash to run powerful advertisement crusades.Steady updates: Google Advertisements is continually refreshing its calculations and elements, this can make it challenging for organizations to keep up and may demand extra investment and assets to streamline crusades.Restricted focusing on choices: While Google Promotions offers an extensive variety of focusing on choices, it might not have a similar degree of focusing on choices as different stages.Restricted command over promotion positions: Google Advertisements has a characterized set of sites where advertisements will be set and organizations might have restricted command over the promotion situations.

abhishek
Gesamtbewertung
  • Branche: Schreiben & Editieren
  • Unternehmensgröße: Selbstständig
  • Wöchentlich für 1-5 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

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  • Weiterempfehlungsquote 10.0 /10

Fantastic Service Provider And ads campaigner on internet.

Bewertet am 18.3.2023

Overall experience was good.

Vorteile

Google is a big brand so he deliver the best ads campaign to creators in which creator earn money with the help of traffic in their site by watching ads so wonderful creation by google.

Nachteile

The major con in this add campaign program in this the criteria of blog or website is very high to maintain The add most of the time is not open in the website/Blog.The tracking was slow so improve it .And the last is the time taking for review any blog or website for ads google take to much time for reviewing so improve it.

Pedro
Gesamtbewertung
  • Branche: Unterhaltungselektronik
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Wöchentlich für 6-12 Monate genutzt
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Gesamtbewertung

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  • Weiterempfehlungsquote 8.0 /10

it is good for analytics

Bewertet am 19.3.2023

Vorteile

The campaign control, and how to see everything

Nachteile

it is difficult to start using it, it should have a basic.

Angela
Gesamtbewertung
  • Branche: Bau
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Wöchentlich für 1-5 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 10.0 /10

Google Ads has increased our sales!

Bewertet am 6.2.2023

Vorteile

Google... it's something most of us use daily! It's the most popular search engine, and now it has given businesses the opportunity to shine. Google ads has increased our sales! Get noticed. Get Google Ads.

Nachteile

No cons at the moment. Google seems to take pride in their users, so I am hopeful that if there ever is a con, it will be taken care of.

Alexia
Gesamtbewertung
  • Branche: Unterhaltungselektronik
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Monatlich für 1-5 Monate genutzt
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Gesamtbewertung

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  • Weiterempfehlungsquote 9.0 /10

a must for the marketing of a company

Bewertet am 19.3.2023

It has the ability to generate business and visibility for all types of companies.

Vorteile

Google ads is a very useful tool to use sporadically, it helps to increase visits to your page, generate more traffic and position yourself very effectively.

Nachteile

In my case, I see it more as a sporadic tool rather than something for continuous use.

Amanda
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: Selbstständig
  • Monatlich für 1-5 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
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  • Weiterempfehlungsquote 7.0 /10

Affordable Marketing for small businesses and real time accurate data

Bewertet am 21.2.2023

Vorteile

The data comes in fast and accurate. You get to choose how much you will invest in marketing and it's affordable enough for small businesses. You get to tweak whats working and what's not very quickly becuase the data shows you. You can experiment and ake your mnarketing better on the go.

Nachteile

Some ads are designed to be intrusive. I wish they would be more easily blended into the customer experience so that people don't have to resent my ads.

Jeswanth
Gesamtbewertung
  • Branche: Informationstechnologie & -dienste
  • Unternehmensgröße: 10.000+ Mitarbeiter
  • Monatlich für Kostenlose Testversion genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 7.0 /10

Google Ads Review

Bewertet am 17.3.2023

Vorteile

To advertising on a product or place we can use this software. It will have minimum effort of creating the ads

Nachteile

When we choose google ads and if we did not complete the process it will send notifications frequently.

Saikat
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Täglich für 6-12 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

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  • Weiterempfehlungsquote 10.0 /10

A must-have for any company any business

Bewertet am 23.8.2021

Beyond the first two months, when I wasn't sure how to achieve our objectives at the lowest cost, our Google Ads campaigns have had the most impact on our initiatives. With Google Maps coverage, our ads are not only informative, but also actionable, and have significantly improved patronage of our (before) least accessible sites.

Vorteile

"For all parties involved - the publisher, yourself, and, of course, Google Ads - this is a win-win-win situation. It's such a pleasure to have a website that Google Ads has recognized for ad placement."

"I'm overjoyed since my ad may now reach the intended demographic, and I've noticed a significant improvement in my business. I'm quite pleased with Google Ads."

"I've enjoyed using this software for years and will continue to do so in the future because it produces excellent results."

"I like Google Advertising' statistics since they make it simple to set up and then see statistics on your ads to discover which ones are the most effective."

Nachteile

"Overall, it was a bad experience. Platform is quite unprofessional."

"The user interface can be clumsy at times and has resulted in data loss on a few occasions."

"It's incredibly deep, with a lot of confusing elements."

"The most significant disadvantage of Google Adwords is the high cost of advertisements. This platform is by far the most expensive, which could be a concern in a lower-income country."

In Betracht gezogene Alternativen

LinkedIn for Business

Warum Google Ads gewählt wurde

Facebook advertising did an excellent job of raising awareness and exposure, but they didn't do as well at translating those numbers into more business.

Zuvor genutzte Software

Meta for Business

Gründe für den Wechsel zu Google Ads

It's Google. You can try once if you serious about your Business
Verifizierter Rezensent
Gesamtbewertung
  • Branche: Anwaltskanzlei
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

Google Ad Review

Bewertet am 9.5.2021

Vorteile

The fact that one can post multiples ads at the same time for different products and services on offer.

It is easy to maneuver the software of the software in order to integrate multiple different businesses with different ads to display.

One can easily track the progress when using their phones or laptop or any active electronic device that can function with the software.

Nachteile

Sometimes some ads are blocked since they contain references to topics that are not permitted within their policy guidelines.

Their customer care phone support is not of much assistance, especially when facing challenges.

In Betracht gezogene Alternativen

Meta for Business und Instagram

Warum Google Ads gewählt wurde

They give instant communications be it on phone or e-mail.

Gründe für den Wechsel zu Google Ads

I preferred Google ads software due to the professional look it offers for a company and the target audience as opposed to social media applications e.g. Facebook and Instagram etc.
Verifizierter Rezensent
Gesamtbewertung
  • Branche: Finanzdienstleistungen
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
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  • Weiterempfehlungsquote 8.0 /10

"Google Ads- Easy to apply platform

Bewertet am 5.7.2021

With Google Ads, we will attain capacity clients as they seek our offerings with the aid of using amassing them for preliminary leads as quickly as they land on our touchdown page. We have discovered google to be the first-rate manner to market it and attain our target market due to the fact we will pick out precise humans to look at our ads.

Vorteile

I experience that they may be gear that makes google's circle of relatives even easier, they may be smooth to apply and learn, they may be taught to apply to kids and this is certainly wonderful.

Nachteile

I think they can be better, they want to enhance even though they're heading in the direction of development, different matters I do not assume are all accessible.

In Betracht gezogene Alternativen

Google Ads Creator

Gründe für den Wechsel zu Google Ads

They are superb at fixing problems, I like them due to the fact they facilitate all of the elaborations of various documents.
Eduardo
Gesamtbewertung
  • Branche: Essen & Trinken
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 8.0 /10

Excellent tool to kick start sales and bring in revenue

Bewertet am 22.9.2021

Great experience. For every dollar we spend in advertising we bring 7-10 dollars in sales. Excellent return on investment.

Vorteile

It generates me sales. It helps me drive traffic to my site and expose new people to my products. This along with facebook ads is a MUST for all businesses.

Nachteile

It can get quite complicated and the redesigns to the site don't help.

In Betracht gezogene Alternativen

Mailchimp

Gründe für den Wechsel zu Google Ads

Google is the biggest search engine in the internet.
Sahouri
Gesamtbewertung
  • Branche: Buchhaltung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 10.0 /10

It is good so far because I deal with international advertisements

Bewertet am 5.5.2021

My experience with ads is Jake so far according to the speed of advertising

Vorteile

What I liked about it is the speed in interacting with the automatic ads

Nachteile

The least thing I liked about the credibility is the site

Jason
Gesamtbewertung
  • Branche: Einzelhandel
  • Unternehmensgröße: 10.000+ Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

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  • Weiterempfehlungsquote 10.0 /10

Tough To Learn But Well Worth The Time

Bewertet am 11.8.2021

I have worked with Google Ads for the past 9-10 years now. I have worked with very small companies and startups, but also large corporations. I have also worked as a consultant in many variations for companies to help them with Google Ads on a day to day basis or as an account strategist. Knowing this tool has allowed me to work in many different industries from classic cars, to health, travel, pets, and so many others. It is a still that can be carried across industries which has given me the ability to grow quickly in my career and learn new markets and industries.

Vorteile

I like how easy it is to organize your campaigns and understand what is working for your business versus what is not working. If you know what you are doing, you can optimize and optimize until your fingers bleed if you need to. When you get a full understanding of the tool, you will understand that there are many different ways to optimize as well. One thing most people should learn and understand deeply with Google is their bidding settings. Google uses AI to run automated bidding. They will allow you to focus on almost anything you'd like. For example, you can focus on getting the most impressions possible, or driving conversions (sales, leads, etc.) while trying to git a specific acquisition number. There are loads of options and they are always refining them and coming out with more.

Nachteile

It can take years to master this tool. Which means if you really give it the time and effort, you can have an incredible skill that many others do not have. I have worked with many different people across various size organizations on Google Ads and many people think they know everything about this tool while they still have a lot to learn. There are always new strategies to learn and optimizations to be made, but that can take a really long time to know and understand. Most people think they can just jump into Google Ads and become an expert immediately, and that is just not the case. If you do find yourself wanting to put in the time and effort to know and understand this tool, you will realize what a great skill that can be. It can be used across so many different industries for a wide variety of needs to fulfill. having a deep understanding of this tool will allow you to have the option to work for some of the worlds top organizations.

Jakub
Gesamtbewertung
  • Branche: Rundfunkmedien
  • Unternehmensgröße: 1.001–5.000 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Google Ads Review as a digital marketing channel

Bewertet am 17.5.2022

Google Ads campaigns are the foundation in the world of digital marketing. And it doesn't really matter if you want to or not. The advantage is that everyone can run a campaign. It's not the case that campaigns run in this way are beneficial for everyone, and not everyone can optimize them.

Vorteile

Google Ads provides a huge opportunity to reach both new customers, to re-reach as part of a remarketing strategy. I consider the greatest advantage to be the advanced technical possibilities for targeting and campaign management.

Nachteile

Complications for me are often caused by meaningless rules, incorrectly automatically disapproved ads automatically, complex settings or slow system response.

In Betracht gezogene Alternativen

Meta for Business
Verifizierter Rezensent
Gesamtbewertung
  • Branche: Bankwesen
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

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  • Weiterempfehlungsquote 10.0 /10

Probably the first marketing system to set up for online campaigns

Bewertet am 23.12.2021

Very satisfied. If something does not work for us we just stop it or change the targeting/budget/bids...
As I mentioned above, it is a great tool for online marketing and if you are able to keep positive ROI from the campaigns it does not matter how much money you put there.

Vorteile

The campaigns in Google Ads are mostly performance ones so the Search Ads, Shopping Ads (for ecommerce), (dynamic) remarketing campaigns should be the first to set up. Great thing is also automatic campaign optimization (target CPA, target ROAS,..) where Google algorithm optimize campaigns for your target KPIs.

Nachteile

Google is moving campaigns into the sphere of "black box" which is not the bad thing if you are interested in bottom line = reach your target KPIs. Problem is if you also want to learn from the campaigns like who are your most valued visitors, what are their interests etc. For example Universal App Campaign which target for users to install/make action in App is easy to set up but you miss information about demographics/interest/etc information in reports.

Ismaël Huberson
Gesamtbewertung
  • Branche: Bekleidung & Mode
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Google Ads

Bewertet am 11.1.2023

Vorteile

Google Ads is one of the best places for you to advertise your business online. It's a great way for you to control your budget because you can create your own ads. You can also track the amount of time that people spend on your website. Google Ads is one of the best advertising tools because you have a lot of control over the amount of money that you spend on your advertising.

Nachteile

Google Ads requires some practice at the beginning, but then you get used to it.

Lianne
Gesamtbewertung
  • Branche: Möbel
  • Unternehmensgröße: Selbstständig
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

a fantastic platform for running ad campaigns and targeting customers for your ecommerce site

Bewertet am 18.11.2022

Vorteile

I've been using Google Ads for over a year and I love it! I was using Meta for business prior to this but it lacked some key features that Google offers. It's easy to use, has all the features needed for running ad campaigns, and there are even some nifty insights to help with targeting customers. I would definitely recommend this for eCommerce store owners who want to get some good traffic to their site.

Nachteile

There are a lot of features that take so much time to explore. The learning curve should be reduced for quick implementation

Memo
Gesamtbewertung
  • Branche: Finanzdienstleistungen
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Google Ads has been great

Bewertet am 24.2.2021

Over all it is a great program to use. if you are starting you business and you do not have a big budget to start with your best bet to get some traction with you business is google ads. the cost per click is a lot lower than other options and you will still get some sales because there are a lot of people looking up things on google.

Vorteile

What I like most about google ads is the cost of it is a lot cheaper than other platforms I use to push ads. We promote our services and products on google ads and it keeps our cost pretty low to get enough data to start pushing more expensive ads on other platforms.

Nachteile

What I like least about google ads is how hard it is to set up certain things in specific google merchant account to google ads. It took me about two weeks to get it set up, after talking to multiple google reps to help me get it set up. I wish I could be a lot easier to set it up and got waste so much time.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Einzelhandel
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 8.0 /10

A great marketing channel, if you know what you're doing

Bewertet am 23.4.2022

This is our primary marketing channel. We run Google Ads campaigns in 3+ countries for several of our online stores.

Vorteile

Running ads on Google Ads is simple and can be very efficient, provided you have some experience with setting up & managing PPC campaigns. The biggest advantage of channels such as Google Ads is the control it gives you over budgets and price you pay for each customer. Also, the AI bidding is quite mature now.

Nachteile

Sometimes it's very hard to get a quality response from customer support. Google is a little bit of black box. There are situations when even people on the support don't know the answer. The biggest con is that when a market is saturated, the price per click can go up to several EUR, making it very hard to maintain a positive ROI.

Omkar
Gesamtbewertung
  • Branche: Professionelles Training & Coaching
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Täglich für 6-12 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

I cannot imagine lead acquisitions without google ads

Bewertet am 28.9.2022

Its been great, we switched to google ads few months back and we’ve seen amazing results since then. Highly recommended for marketers.

Vorteile

Being in a digital marketing training profession, I can not imagine how I can acquire leads without Google Ads. We acquire most of our leads from Google ads. The thing that I love most about google ads is it offers personalised targeting on a very granular level. It offers many advanced features like ad placement options, including/excluding websites from ads, and so much more. It also offers many type of campaigns, we recently tried smart campaigns and it really worked so well. Google did everything, from targeting to selecting audience, it helped us acquire around 10% of our leads last month. Thou, it was little expensive, but given the time that we saved for optimizing ads, it was worth it.

Nachteile

Its UI is so complicated, if you’re running ads for the first time on Google ads, you’re going to need professional help otherwise you’ll just lose money. The average learning curve for me was 15 days. Google can work on it, everything else is fine.

Diego
Gesamtbewertung
  • Branche: Informationstechnologie & -dienste
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Very intuitive and easy to use

Bewertet am 14.3.2022

It is the best tool for managing advertising campaigns and digital marketing, helping to improve sales and/or the brand in a very optimal way, having a great advantage of access when advertising through the largest search engine on the internet today.

Vorteile

What I highlight and like the most about the platform is its ease of use for the main functionalities, which is campaign management in general. I like that it is intuitive and that it has the option to show what different options are for, that it always offers tips for improving and optimizing campaigns based on history and the established objective, and that it has no limit for campaign investment.

Nachteile

The evaluation times of the first campaigns created could be improved, when one is a new user and it does not take several days for its approval, as well as the progress of the same and it is initially detailed when it should wait to consider that time in the management of campaigns and advertisements.

Artem
Gesamtbewertung
  • Branche: Fotografie
  • Unternehmensgröße: Selbstständig
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

The only advertising instrument in internet

Bewertet am 6.10.2022

It is the best instrument for advertising in the Internet to plan to analyze and to control all the advertising campaign to make it complex and sufficient but you need to learn learn and learn before you can succeed

Vorteile

It is a complex program to maintain your advertising campaign in Internet using many extra features, options and tools specialized for every need.

Nachteile

Definitely it's the best one but the most important and biggest problem for this application is that it is so complicated and so sophisticated that to understand, realize and use all the features is practically impossible for the regular user. It needs a lot of time maybe years to learn how to use all the given options and if you have enough patience you will be the king of Internet