--- description: Ausführliche Erfahrungsberichte zu Lob mit detaillierten Infos zu Funktionen, Preisen und Bewertungen. Verschaff dir einen schnellen Überblick zu Benutzerfreundlichkeit, Vor- und Nachteilen & vergleiche Lob mit ähnlichen Produkten. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Lob Erfahrungen, Kosten & Bewertungen | GetApp Deutschland 2026 --- Breadcrumb: [Startseite](/) > [Kampagnenmanagement Tools](/directory/304/campaign-management/software) > [Lob](/software/101277/lob) # Lob Canonical: https://www.getapp.de/software/101277/lob Seite: 1 / 2\ Weiter: [Nächste Seite](https://www.getapp.de/software/101277/lob?page=2) > Lob Direct Mail ist eine Softwareplattform, mit der Marketingteams Direktwerbung als Teil von Omni-Channel-Kampagnen über den gesamten Kundenlebenszyklus hinweg zu nutzen können. Zu den Funktionen gehören automatische Auslöser, Aktivitäts-Dashboards, Berichte und Analysen, Rechnungsstellung, anpassbare Vorlagen, Sendungsverfolgung und mehr. > > Bewertung: **4.4/5** von 9 Nutzern. Top bewertet für **Weiterempfehlungsquote**. ----- ## Kurzstatistiken und Ratings | Metrik | Bewertung | Detail | | **Gesamt** | **4.4/5** | 9 Nutzerbewertungen | | Bedienkomfort | 4.6/5 | Auf Basis der Gesamtbewertungen | | Kundenbetreuung | 3.8/5 | Auf Basis der Gesamtbewertungen | | Preis-Leistungs-Verhältnis | 3.8/5 | Auf Basis der Gesamtbewertungen | | Funktionen | 4.3/5 | Auf Basis der Gesamtbewertungen | | Empfehlungsprozentsatz | 80% | (8/10 Weiterempfehlungsquote) | ## Über den Anbieter - **Unternehmen**: Lob - **Region**: San Francisco, USA - **Gegründet**: 2013 ## Gewerblicher Kontext - **Preismodell**: (Kostenlose Version verfügbar) (Kostenlose Testversion) - **Zielgruppe**: 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert - **Unterstützte Sprachen**: Englisch - **Verfügbare Länder**: Vereinigte Staaten ## Funktionen - API - Abrechnung & Rechnungsstellung - Adressen-Validierung - Aktivitäts-Dashboard - Alarmfunktion / Benachrichtigungen - Anpassbare Formulare - Anpassbare Vorlagen - Antwortmeldungen - Autocomplete - Automatische Formatierung - Berichterstattung / Analyse - Berichterstattung und Statistik - Briefvorlagen - CRM - Data Enrichment - Daten-Identifizierung - Daten-Import / -Export - Datenqualitätskontrolle - Datensicherheit - Datenüberprüfung ## Integrationen (28 insgesamt) - ActionIQ - Adobe InDesign - Agile CRM - Blueshift - Braze - Customer.io - Dynamics 365 - Figma - Formstack Suite - Freshsales - HubSpot CRM - Iterable - Klaviyo - Listrak - Make ... und 13 weitere Integrationen ## Optionen für Kundensupport - E-Mail/Helpdesk - FAQ/Forum - Wissensdatenbank ## Category - [Kampagnenmanagement Tools](https://www.getapp.de/directory/304/campaign-management/software) ## Ähnliche Kategorien - [Kampagnenmanagement Tools](https://www.getapp.de/directory/304/campaign-management/software) - [Software für Adressprüfung](https://www.getapp.de/directory/3817/address-verification/software) - [Print Management Software](https://www.getapp.de/directory/2023/print-management/software) - [Direct Mail Automation Software](https://www.getapp.de/directory/2923/direct-mail-automation/software) ## Alternativen 1. [monday.com](https://www.getapp.de/software/91734/monday-com) — 4.6/5 (5726 reviews) 2. [Click2Mail](https://www.getapp.de/software/101029/click2mail-mailing-online) — 4.4/5 (51 reviews) 3. [Tremendous](https://www.getapp.de/software/2047288/tremendous-rewards) — 4.8/5 (458 reviews) 4. [EngageBay CRM](https://www.getapp.de/software/113999/engagebay-marketing) — 4.7/5 (907 reviews) 5. [Marketing 360](https://www.getapp.de/software/104247/marketing-360) — 4.5/5 (1132 reviews) ## Nutzerbewertungen ### "Trigger-based actions = prospects now get mail within 7 days, not 7 weeks" — 5.0/5 > **Avery** | *6. Juli 2023* | Marketing & Werbung | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: The trigger-based actions are a game-changer. Prospects / customers now get direct mail just 7 days after they take an action, like download a pricing sheet. They get direct mail faster, and it reduces my workload by a LOT. I'm no longer pulling lists and scheduling out direct mail to hit 2 months from now. I also like the dynamic personalization, but because the designs have to be in Figma \> Lob, I don't use this as much. > > **Nachteile**: It's weird that you can't dynamically insert text into the letter format...without a letter being added into a Figma design file? This seems like a basic functionality and I'm perplexed that they don't have it. Also, Customer Service has been up and down. Due to changes in the Lob team, we fell through the cracks and didn't really get onboarded. To be fair, however, we also onboarded ourselves really quickly, so we didn't leave them much time. I've had great meetings with the Lob team where I felt they understood my needs, but there have also been instances where we have to schedule a support meeting several days to a week out...which doesn't help me when something is immediately broken. I think Lob should probably hire a few more Customer Support people so their existing people have more time. > > Overall, an incredible time-saver. Event-based triggers are an incredible innovation. We look forward to doing more dynamic personalization in the future. ----- ### "So Simple" — 5.0/5 > **Bianca L.** | *7. Januar 2019* | Einzelhandel | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: The API is so simple to work with, it makes developing fun\! We use their postcards API to send thank you postcards to first-time customers, and the address verification API to check addresses before shipping orders. The Address Verification has saved us so much time speaking to UPS to update incorrect addresses and lots of customers that are no longer blaming us for wrong address. > > **Nachteile**: None. We haven't had any problems with Lob\! ----- ### "Poor Product Quality" — 2.0/5 > **Peter** | *16. Juni 2019* | Medizinische Geräte | Empfehlungsbewertung: 1.0/10 > > **Vorteile**: Lob has great developer documentation. The developer docs are easy to read. > > **Nachteile**: 1. Set-up time is extremely intensive. Since lob is an API we needed to hire developers to setup the direct mail functionality. We also had to keep them on staff to maintain it. $$$$ 2. Product skews are extremely limited. Very few options to choose from. 3. Quality was lack luster. We noticed that the same size postcards were being printed in two different states. Each print facility was using different paper weights. Extremely sketchy quality. > > Lob has great developer docs but an extremely lack luster product. Supply chain issues are a huge red flag and we are concerned there are bigger issues at play. ----- ### "Really helpful API" — 4.0/5 > **Verifizierter Rezensent** | *19. März 2021* | Internet | Empfehlungsbewertung: 7.0/10 > > **Vorteile**: A good tool for offline mail automation, simplifies and accelerates this process a lot. > > **Nachteile**: I think it should be much cheaper, quite expensive for now. ----- ### "Clean API but delivery time is slow" — 4.0/5 > **Verifizierter Rezensent** | *1. Februar 2019* | Internet | Empfehlungsbewertung: 7.0/10 > > **Vorteile**: Really easy to get started sending letters, and HTML template support ensured the letters we sent look great > > **Nachteile**: The printing and delivery speed ultimately wasn't what we were looking for - we'd submit a request and it would take 4 days to get mailed out, and another 2-3 days for recipient (US) to receive. ----- Seite: 1 / 2\ Weiter: [Nächste Seite](https://www.getapp.de/software/101277/lob?page=2) ## Links - [Auf GetApp anzeigen](https://www.getapp.de/software/101277/lob) ## Diese Seite ist in den folgenden Sprachen verfügbar | Sprache | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | ----- ## Strukturierte Daten