Heap Erfahrungen

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- Branche: Internet
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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- Weiterempfehlungsquote 8.0 /10
A More Intuitive GA Alternative
Bewertet am 30.8.2019
It took a long time to determine if they were the right solution and to justify the cost, but once...
It took a long time to determine if they were the right solution and to justify the cost, but once the contract was signed the benefits were almost immediate. It is impossible in this day and age to have just one analytics tool, but Heap is a very powerful complement to your took box.
Vorteile
The feature set makes it very easy for use by a cross-section of disciplines within your organization. It does not require lengthy training to become proficient in the tool, but Heap does offer a lot of resources to help individuals learn at their own pace/time.
Nachteile
It requires a bit of set-up out of the box in terms of the reporting/analyzing piece of the business. You have to create events and map pages and that can be a bit time consuming, but once you do it, it doesn't have to be updated again.
In Betracht gezogene Alternativen
Google Analytics 360Warum Heap gewählt wurde
We did not switch entirely, we just downgraded versions of GA.Zuvor genutzte Software
Google Analytics 360Gründe für den Wechsel zu Heap
It was more powerful in terms of user journey analytics and is easier to use for the majority of the organization.- Branche: Marketing & Werbung
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
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- Weiterempfehlungsquote 10.0 /10
The no-brainer go-to when it comes to understanding your UX
Bewertet am 29.9.2020
Our experience has been overwhelmingly positive. Heap gives you the capacity and flexibility that...
Our experience has been overwhelmingly positive. Heap gives you the capacity and flexibility that few analytics tool can give to measure the user experience of your website at atomic level and build up from that. There is no easier way to understand the impact of each button, style, feature, functionality, page, tool on our users than with this tool, and, again, it works out of the box.
Vorteile
By far the most impressive feature is the fact that from the moment you install heap on your website you can virtually track anything that happens, regardless of being in the past. That is, even if you don't configure anything, it already records everything so you can retroactively analyse funnels, clicks, user behaviours and much more.
Another feature that is well implemented is the flexibility to customize segments and events. The tool is designed so you can make your own building blocks for your dashboards, making it a very powerful ally when it comes to understanding what your users are doing in the platform. For example, in most tools it's a headache to even think about analyzing the impact a new feature has on the retention of a segment of your users, especially if didn't think about it when developing the feature. With heap, not only it is possible but it is also very simple and quick. For the first time, our team can think about validating business hypothesis without needing any prior coding or preparation, and even test them long after the features have been released.
Nachteile
If your frontend programmers are not completely aware of the impact their changes might have, it can be very easy for them to erase css classes and/or change the html structure, which can have a big impact on the events (and, consequently, dashboards) on heap. On the long term, this hurts. Even though heap has put in place warnings when events stop triggering, it is still hard to maintain if you don't bring your developers on board to avoid making structural or class changes. The alternative might be to add IDs to every button, link, page, section, etc, so to ensure the events are kept alive, but that is also not a good option. If you don't expect your webpage to change that much, then this is not a problem.
The amount of configurations and customizations in the dashboards and reports is limited. There should be a more powerful reporting tool, with more (and more customizable) charts.
Gründe für den Wechsel zu Heap
Low level control over defining events and defining user segments. Being able to analyse events and funnels even in the past.
- Branche: Freizeit, Reisen & Tourismus
- Unternehmensgröße: 51–200 Mitarbeiter
- Monatlich für Mehr als 2 Jahre genutzt
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- Weiterempfehlungsquote 1.0 /10
Ok analytics software if you have developer skills. There are easier to use tools out there
Bewertet am 1.11.2018
Mainly used it to export contact details of our customers and segment them depending on actions...
Mainly used it to export contact details of our customers and segment them depending on actions done or pages visited.
The interface looks very old and to set up events, segments etc. you need some basic understanding of how APIs and URLs work.
also, one of the worst communications with a company that I've experienced.
Vorteile
Easy to implement, compared to other solutions.
Nachteile
Time-consuming to set up specific events and segments.
Only exports up to a set number of rows, so you need multiple exports
No royalty for their long-standing customers.
Company staff not good at communicating
- Branche: Forschung
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
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- Weiterempfehlungsquote 10.0 /10
Every report is entirely real-time.
Bewertet am 4.11.2022
Its ability to pinpoint precisely where users are having problems allows it to enhance the customer...
Its ability to pinpoint precisely where users are having problems allows it to enhance the customer experience while promoting a simple and entertaining user interface.
Vorteile
I can define events and conversions in the past with the help of Heap. This is a helpful feature, especially in circumstances when deliverables are constantly changing.Because Heap tracks every user event out-of-the-box and doesn't require custom labeling, it has a low maintenance cost for tags.Heap is pre-optimized, in my experience as an analyst, for complex web and mobile apps.
Nachteile
Every user event is recorded automatically by Heap's event tracking system. Although this is a helpful feature, it poses a confusing storage problem which I found. You might need outside assistance services when creating queries to segment this data.
In Betracht gezogene Alternativen
HotjarWarum Heap gewählt wurde
Heap performs dataset analyses to reveal hidden information within the user's digital journey.Zuvor genutzte Software
Adobe XD
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
A must/have tool to understand user behaviour
Bewertet am 8.12.2017
Understanding our users in ways we could have never without it. We use it on a daily basis and...
Understanding our users in ways we could have never without it. We use it on a daily basis and thanks to this our website continues to improve. We recommend this without a doubt! Best we've used and tested.
Vorteile
Thanks to Heap we've been able to track every single step of our user's journey. We've made an incredible amount of improvements and have found bugs in places we could have never without this tool. It even makes Google Analytics look average. Absolutely wonderful piece of software
Nachteile
I can't say using and implementing heap is the easiest thing. However, there are many tutorials, they have a great onboarding process and their customer service is magnificent. I assume you can't expect a tool this good to be the easiest to use. It needs some training!

- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
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- Bedienkomfort
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- Weiterempfehlungsquote 9.0 /10
Great tool for product analysis
Bewertet am 6.6.2022
It was great experience so far
It was great experience so far
Vorteile
Easy of use, always keep all historic data eventhough you are not using it and haven't defined the query. But it's there waiting!
Nachteile
- sometimes I want to combine some metrics but its not possible
- I can get user identity right away only in some reports

- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
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- Preis-Leistungs-Verhältnis
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- Weiterempfehlungsquote 10.0 /10
The best Analytics Tool for our startup!
Bewertet am 13.1.2018
Now I really know what are my users doing on my website.
Now I really know what are my users doing on my website.
Vorteile
I think these guys are the improvers. They are really good developing this tool to measure everything that you need in your website. With Heap we can make really good decisions. Wi do funnels, reports and watch a lot fo KPIs.
Nachteile
In some reports can be slow but not too much. They also need to develop more tutorials and a community where you can find more tips and answers.

- Branche: Marktforschung
- Unternehmensgröße: 201–500 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
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- Preis-Leistungs-Verhältnis
- Bedienkomfort
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- Weiterempfehlungsquote 7.0 /10
Heap Unmatched Visibility for Accelerated Decision-Making
Bewertet am 19.6.2021
Vorteile
Heap is an excellent platform that collect customer data automatically. It capture complete customer behaviors such as what products they shown interest, which category they searched. Heap has powerful Insights and analytics. We can quickly analyze and starts our funnel marketing.
Nachteile
It Require technical knowledge to understand this platform. It had complex user interface. Exporting data take more time. Integration is limited.

- Branche: Bankwesen
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
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- Weiterempfehlungsquote 9.0 /10
Fast implementation.
Bewertet am 25.1.2018
Vorteile
Easy to implement and setup. It makes it easy for almost everybody at my workplace from the marketing to sales, to accounting department to be able to review data provided, even without being tech savvy.
Nachteile
Customer support takes too long to respond to our emails, probably due to the amount of users they have to respond to.
However it will be great for us to get response from support, few hours after a mail has been sent.

- Branche: Computer-Software
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
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- Preis-Leistungs-Verhältnis
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- Weiterempfehlungsquote 8.0 /10
Data Analytics Solutions that Pays for Itself
Bewertet am 12.12.2018
From the sales to the implementation process, Heap has been involved and professional. They...
From the sales to the implementation process, Heap has been involved and professional. They equipped us with great implementation collateral, some of which I asked for slide desks so we could mimic for our clients!
Vorteile
I love the access to real-time data. It has been instrumental in troubleshoot issues with clients by observing their click history. On multiple occasions, Heap was the tool used to demonstrate to clients that it was their hiccup that resulted in a "bug" or issue and restored faith in our product.
I find the reporting feature to be fairly straight forward and easy to narrow to a specific user, time, browser, and more.
Nachteile
I wish that configuration required less internal dev work. That being said, we have a complex product offering, so our configuration is likely more complicated than most.
- Branche: Outsourcing/Offshoring
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Monatlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Gesamtbewertung
- Bedienkomfort
- Weiterempfehlungsquote 10.0 /10
Software that I disliked initially, but started liking it more and more
Bewertet am 23.11.2023
Vorteile
The fact that it registers events even without you tagging them(!).
The fact that it’s very easy to do statistics directly in the software.
It has support and the people are VERY HELPFUL.
Nachteile
Don’t have anything to say in a negative aspect about heap.
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 201–500 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
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- Bedienkomfort
- Weiterempfehlungsquote 8.0 /10
Great alternative to Google Analytics
Bewertet am 22.2.2023
Vorteile
Heap is really powerful web analytics platform that creates custom dashboards for retrieving the data. The thing I love about this platform is its extensive visualization capabilities. It tracks the user behavior at each step of the journey and helps in CRO.
Nachteile
The cost of the tool can be a lot higher for small businesses
- Branche: Einzelhandel
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
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- Weiterempfehlungsquote 9.0 /10
It helps institutions understand market trends.
Bewertet am 5.1.2023
Heap has helped us understand customer behavior, produce reports and dashboards, and make better...
Heap has helped us understand customer behavior, produce reports and dashboards, and make better decisions based on precise data and numbers.
Vorteile
I like Heap since it's sleek and easy to use. I love Heap's collaboration tools, which allow me to involve team members in data path and chart preparation to get the best results. Reports, dashboards, and data mining are easy too.
Nachteile
Initial setup and staff education take time, but the good returns firms may gain by using Heap tools appropriately are worth it.
- Branche: Pharmazeutika
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
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- Weiterempfehlungsquote 8.0 /10
Excellent analytics tool
Bewertet am 19.6.2022
Vorteile
It is one of the best for tracking the customer's journeys and looking at the customers' pain points, offering great UX to visitors. It is great for creating custom reports and dashboards (Offers the ability to track almost everything). Setting up flows is very easy. Does not require implementation engineers a lot while using the tool or setting up new tracking.
Nachteile
You do need a lot of training to be able to start using the platform. The customer support is a little slow at responding.
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 11–50 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
My first tool for analytics
Bewertet am 5.4.2022
Vorteile
I used Heap when I started my career. The clean interface and visually appealing dashboards made it easier for me to understand the data. The pricing is also very reasonable.
Nachteile
Not that I can think of right now. At that time, it was the best tool I used.
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
Heap has paved the way for deeper analytics.
Bewertet am 13.6.2018
Improved how I read user behaviour across the site and gave me a better understanding of the user...
Improved how I read user behaviour across the site and gave me a better understanding of the user flow.
Vorteile
The super simplistic use of setting up click tracking has been tremendously helpful and provided much more meaningful analytics than GA.
I also love that the tracking code did not impact loading as much as google analytics did.
Nachteile
Reading the data and setting up reports had a bit of a learning curve but it worked great nonetheless.
- Branche: Internet
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
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- Weiterempfehlungsquote 8.0 /10
The app reviewer
Bewertet am 22.11.2021
Vorteile
The product is to use most dedicated to using
Nachteile
I don't like the way this app is setup to.login
- Branche: Einzelhandel
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 8.0 /10
Great tool for user tracking and data recollection
Bewertet am 27.9.2019
My overall experience with Heap was fine. If you need to do A/B tests or track and follow your...
My overall experience with Heap was fine. If you need to do A/B tests or track and follow your website usage, this is the tool to have. Not much to complain about it, just does what I need.
Vorteile
I really like the idea of having the chance of gathering metrics about the usage of your platform, tracking users interactions and more useful data, and providing complete metric graphics. I also use it for A/B testing.
Nachteile
Heap can be really tricky and hard to set and config it at first. A/B testing set up take a lot of work, even if it is needed. Also not the cheapest tool out there.
- Branche: Finanzdienstleistungen
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Bedienkomfort
- Weiterempfehlungsquote 8.0 /10
Powerful, but limited
Bewertet am 20.3.2019
Vorteile
Very easy to understand, even for people without a technical background.
Though I don't know much about the matter, I have had many techies tell me that Heap's method of data-capturing and use of tracking pixels is among the best.
Nachteile
Very limited data visualization options. For relative date selection, I can only pick from a list of 4 (today, last week, last month, last 3 months, last year). Out of luck if you want to see everything since a specific date.
Also, no ability to annotate the reports.
- Branche: Rundfunkmedien
- Unternehmensgröße: 11–50 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Gesamtbewertung
- Bedienkomfort
- Weiterempfehlungsquote 10.0 /10
heap review
Bewertet am 23.10.2022
Vorteile
heap is a very powerful data tracking software. it allows you to follow all the steps related to the journey of users of a website
Nachteile
even if it presents itself as a better alternative to google analitics, it is however not easy to use
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 8.0 /10
"HEAP A powerful analytics tool" used for data segmentation of users visiting website.
Bewertet am 13.12.2022
Vorteile
Pros:Data segmentationHeap Illuminate A/B testsEasy analysis of the onsite user's interactions & sessions
Nachteile
Cons:Not so efficient overall product interface The backend UI of the tool is not so smooth.ExpensiveSlow Customer Support
- Branche: Internet
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
Heap is the best tool to analyze web application users
Bewertet am 8.2.2018
Vorteile
I use Heap to analyze the behavior of my web application users. It's easy to create graphs and funnels.
Nachteile
Not much - Heap is very intuitive and has a ton of flexibility when it comes to displaying charts and funnels.
- Branche: Medienproduktion
- Unternehmensgröße: 11–50 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 9.0 /10
Never loose your web analytics history
Bewertet am 14.8.2018
Vorteile
The best feature of heap is not to loose your history. If you tag other web analytics tool, your data would start at day 1. But if you tag or create an event at Heap, you'll see history. This is awesome!
Nachteile
It need basic html tagging knowledge. Sometimes it's confusing for business users. Maybe an advanced documentation or training would be nice.
- Branche: Computer-Software
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Weiterempfehlungsquote 10.0 /10
Heap Review
Bewertet am 9.1.2019
I've seen and tried different analytics tools. Each time our team spent to much time and efforts to...
I've seen and tried different analytics tools. Each time our team spent to much time and efforts to support it and at the end it didn't worth the investment. Until we found Heap. Still under impression.
Vorteile
This is the product you can start using right away and you don't need to invest engineer's time to support it. It's really amazing that it tracks each action and you don't need to set in advance all you might need to track in the future. This is the app which finally works. Hands up for the people who created it.
Nachteile
Nothing. Maybe some additional options for segmentation. But this product has all the features which matter the most.
- Branche: Computer-Software
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Bedienkomfort
- Weiterempfehlungsquote 8.0 /10
Super complex but powerful product analytics software
Bewertet am 11.4.2019
Vorteile
I really like that you're able to import data from a million different tools and compare, contrast and run some powerful reports. I'm able to report on the results of different programs across different software pretty easily.
Nachteile
It's a little difficult to navigate and there are a ton of fields everywhere, but you'll eventually find what you're looking for. Much like any software similar to Heap, it's hard not to create it complex so I can't really dock any points for this, just something to think about.