Sprout Social Erfahrungen

We most like the ability to manage multiple accounts easily. We manage over 20 social media accounts across several platforms using Sprout Social and we have always found it very intuitive and easy to use. Adding new accounts is easy and there are several features that add value to the product that we use regularly.

Pricing when you're adding multiple additional accounts is confusing, especially for agencies who may want to use Sprout to manage all agency accounts. Single accounts can only manage 10 profiles without upgrading which for an agency is a limit we hit very quickly.

The data we are able to get from Sprout is fantastic. They recently added an inbox activity tracker which has been a game changer for engagement management. Being able to get an export of all of our post data too is phenomenal. WAY better than trying to pull things directly from each app.

Not being able to pull YouTube comment data is a big detractor. You also aren't able to not include some posts in reporting (for example we did a giveaway post on Instagram which skewed our entire metrics for the month). No one has TikTok data yet and I am not sure Sprout will be the first as they take a while to implement feedback (if at all).

I work in marketing and report to professionals who don't have as much marketing expertise as me. Having a dashboard view of the social media statistics really helps me explain and analyze the significance of changes.

The software itself is tough to navigate. Things change around a lot, and that makes it difficult if you present metrics on screen share.

Overall, I think Sprout Social is a powerful tool that can help businesses and organizations manage social media more efficiently and effectively.

There is nothing strong negative about it. He may need to increase the limited advantages that exist in social networking.

The template collections help creators to create contents very fast and smoothly. It lets users to monitor competitors which helps to design marketing campaigns accordingly. This helps the business reach to the top at a very high pace.

It is very expensive and their customer support is really bad. They literally ignore the problems reported to them. Which is very irritating. I hope they improve it soon.

Firstly. Sprout is extremely user friendly and simple to use.
I honestly really enjoyed that all comments and direct messages from any platform are collected in an inbox for me to respond to as soon as possible and never miss a comment. This was very important to me and something that I could not find on other platforms.
I also enjoy the Scheduler, which is important to be but similar to any other scheduler.
The competitors analysis of their social media was very enlightening and brought a whole new spin to the game which I also really appreciated! The software has your typical reporting and listening tools, which is also essential. I would say that sprout is very on point when it comes to doing a cohesive social media strategy. Would definitely recommend to anyone who wants One place to take care of all things social media related.

You can not control any Ad accounts from sprout, but you can engage with boosted posts and ad's once they are live. Hence, sprout will work in compliment with the original ad account.
I also struggled with the fact that I was only allowed 10 accounts. We are not an agency but still need more than 10 social accounts. Their price to add accounts asked too much for us to beable to continue with the purchase of the software. We operate in South Africa. So going from Rand to Dollar is quite a big leap. Although the software has many lovely tools, the price just didn't equate for us.
The only other tool I can think of which would be missing is SEO in terms of Social. Otherwise Sprout Social pretty much has most tools you would need from a Social Managing platform

I love Sprout Social's listening feature. This tool allows us to eavesdrop on conversations the public is having about our brand on social media platforms. Being able to tap into these conversations helps us gather valuable intelligence and gain a better understanding of customer sentiments about our products and services.

One of the biggest drawbacks of Sprout Social is the difficulty I encounter when attempting to publish posts to multiple social media platforms with a single draft. For example, when composing and scheduling posts to our Twitter handle, the enforced word count limit of 280 characters makes it impossible to switch a draft post meant for our Instagram or Facebook pages to be posted on our Twitter handle. This limitation has forced us to compose separate drafts for each social media platform where we have a presence, making the process of sharing content to multiple social platforms very cumbersome.

Sprout lets you add multiple profiles from multiple platforms and schedule social media posts at whatever times you want or using a queue with times set by you. The listening stream can be customized so that you can choose whatever profiles/hashtags you want to see at that time. You can reply, assign posts, forward posts, retweet, retweet with comments all from the news stream. It works well with Zapier for RSS automatic posting of blog posts also. We started using it about 7-8 years ago, and the price has not changed for us, so it's a very good value for our money. The dashboard is easy to use and has multiple types of views, like calendar, so you can see if you have a lot of messages bunched up and spread them out. Support is good and the Sprout All Stars Slack group is another souce of information. Over time features have changed because of changes to Facebook/Twitter/LinkedIn, but Sprout has consistently improved the platform and added or revised features as needed. It's a great tool for small/medium businesses. You can mark messages as read/done to get them out of the stream.

Sometimes the software logs you out when no one else is trying to log in. It can also sometimes seem like a post has not been scheduled but when you refresh the page, it is there. It works better with Twitter than Facebook or LinkedIn, so if those are your main platforms you may want a different tool. I think the issue may be more with FB and LI changing their rules than Sprout.

Sprout Social has enought features to cover all areas on social media management.

Sprout Social can be very expensive and the per user pricing doesn't help.

This software has continued to impress me the longer i have been with it. What continues to impress us is the scheduling, and calendar which is easily to export and send through the clients. It looks great and clients can easily see which dates, and platforms posts will be scheduled in. The new addition on optimal post times when scheduling has really seen an increase in engagement rates and the weekly reports that are being sent out really help our clients, and also ourselves get a better picture on how the page is performing.

One thing that i think they could improve on is their interface a tiny bit. When selecting a page to filter the publishing calendar by, when you select to publish it will default to the last page you published with and not the one you have selected on the side. It's a small issue but i think it could improve the speed of publishing significantly.