Emma by Marigold

4,2 (150)
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Kampagnendesigner für E-Mail-Marketing

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4,2 /5
(150)
Preis-Leistungs-Verhältnis
4,0/5
Funktionen
3,9/5
Bedienkomfort
4,2/5
Kundenbetreuung
4,2/5

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150 Bewertungen

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Hochschulbildung
  • Unternehmensgröße: 1.001–5.000 Mitarbeiter
  • Weitere für Mehr als 2 Jahre genutzt
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  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
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  • Weiterempfehlungsquote 9.0 /10

Emma Email tool

Bewertet am 9.8.2018

Overall experience has been great.

Overall experience has been great.

Vorteile

Emma is a great tool to use for sending out group emails. The ability to layout the campaign with personification with logos and headers and footers make this a great user friendly tool.

Nachteile

Maybe to have more options for laying out emails and uploading lists more user friendly.

Hussain
Gesamtbewertung
  • Branche: Essen & Trinken
  • Unternehmensgröße: 501–1.000 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

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  • Preis-Leistungs-Verhältnis
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  • Weiterempfehlungsquote 8.0 /10

Emma email marketing offers a great variety of templates and meets all our needs!

Bewertet am 5.7.2022

We are able to send newsletters that do not get flagged as junk. Through Emma, we can create...

We are able to send newsletters that do not get flagged as junk. Through Emma, we can create campaigns when we have a lot of time on our hands or when our upcoming schedule is going to be tough and we can save these campaigns to be used later. We have been able to send emails to a large number of our customers and team members. We can also easily update our newsletters and emails. We have been able to remain in touch with our customers and staff. Emma is a great tool for launching email marketing campaigns. it is also more affordable as compared to many other marketing tools in the market. Moreover, it offers great customer service. The customer care team tries its best to resolve all of our queries as soon as possible. I recommend using this tool to everyone who is having a hard time in marketing.

Vorteile

Emma offers a great variety of templates and meets all our needs. Marketing campaigns can be launched with any of our desired templates. Moreover, we can also edit templates and archive them as per our requirements. Images can also be swapped from the gallery and this is a very feasible option. It is a simple software that assists in sending newsletters that are not recognized as spam. The most beautiful aspect of Emma is that you can create campaigns and save them for later use.

Nachteile

Emma offers very limited features when it comes to the email fonts or formats of text. The formatting appears to be very clunky at times. Their internal HTML customization is very restricted and gives us access to only specific features. The worst thing I have come across is that it is very cumbersome to set up the things on the mobile screen for example; margins and columns cannot be moved. The pre-defined email formats are not always very useful and do not always meet our requirements.

Cory
Gesamtbewertung
  • Branche: Non-Profit-Organisation Management
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Wöchentlich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 0.0 /10

Lacks functionality, no reason to spend on Emma with so many great competitors out there

Bewertet am 27.9.2018

(continued)
- They have a field for custom preview text, but it doesn't work for all email...

(continued)
- They have a field for custom preview text, but it doesn't work for all email providers.

- Has integrations with very few third-party platforms.

- Automation workflow rules lack some basic functionalities (for example, send THIS given XXYZ open conditions are met)Etc.

- Doesn't allow you to personalize Subject Lines or descriptions

- Only A/B testing available is for subject lines

Vorteile

The WYSIWYG is easy to use. It has the basic email marketing functionalities.

Nachteile

This platform is quite primitive. I absolutely DO NOT recommend it. I can't wait to switch to something else once our subscription is up.

If you're an absolute beginner to email marketing or not a marketing person but rather someone taking on marketing responsibilities, then it's fine.

Although Emma looks like a promising, professional platform, in reality, it is quite basic, too top-level (no specificity), not fully customizable, etc.

My biggest gripes with Emma are:

- Insights and analytics are quite lacking. Does not go deeper than open, click rates, and opt-outs.

- Out of all email marketing software I have I used, Emma emails are the ones that go into spam most easily.

No, not "promotions" or "unfocused". Spam.

- The available pre-made email templates look very old-school and outdated. Very 2004. There is no marketplace or option to acquire more.

- Thankfully, you can use your own custom HTML email templates, but the interface is a bit funky. Every time you preview your email and hit "back" it returns you to the top of the frame.

- You can't save custom HTML templates and then edit them as a WYSIWYG like in HubSpot or MailChimp.

- Their email templates are NOT fully cross-browser or cross-platform compatible.

- Emma automatically generates mobile versions for their "mobile ready" themes. Other platforms let you make edits to how your mobile and desktop versions will look separately.

Esther
Gesamtbewertung
  • Branche: Finanzdienstleistungen
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
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  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

When I Came Across Emma by Marigold, I Established Email Marketing

Bewertet am 1.5.2024

Vorteile

Emma by Marigold enables me to retain our customers through real-time engagements.

Nachteile

I am a daily user of Emma by Marigold and I barely spot any flaw.

Joseph
Gesamtbewertung
  • Branche: Automotive
  • Unternehmensgröße: 1.001–5.000 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

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  • Bedienkomfort
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  • Weiterempfehlungsquote 10.0 /10

Emma by Marigold Has Been Dependable

Bewertet am 9.5.2024

Vorteile

Emma by Marigold is a must have tool that makes email marketing smooth.
Emma by Marigold is so amazing.

Nachteile

No issues with Emma by Marigold.
Emma by Marigold has been great.

Verifizierter Rezensent
Gesamtbewertung
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
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  • Weiterempfehlungsquote 2.0 /10

Started Off Great, Never Improved, But Got Worse

Bewertet am 6.3.2018

I learned that there are better products out there!

I learned that there are better products out there!

Vorteile

Nice-enough looking emails (at least in the beginning), decent templates, relatively easy for non-technical users, some templates are responsive. The people there are polite and relatively nice to interact with (but see below, I sometimes question their competence).

Nachteile

Expensive for what you (don't) get, poor customer service (I often have to repeat my questions to get someone to understand the issues), doesn't work with Office365 (they've had issues with Microsoft for more than a year, and still are unable to resolve them), templates have become stale, with few new ones added, "code your own" editor is junk, and if you want responsive emails, you are forced to use their templates (you can't code your own with media queries, etc), their software is glitchy and can be slow to respond.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Hausmeisterservice
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 10.0 /10

Love Emma!!

Bewertet am 16.10.2018

Vorteile

I love the easy to use interface. It is loaded with customization features that makes every campaign recipient feel special. Reporting is also very good. Customer service is AWESOME!!!!

Nachteile

I wish there was a way to track results by segment.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Hochschulbildung
  • Unternehmensgröße: 201–500 Mitarbeiter
  • Wöchentlich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 7.0 /10

Emma EMail

Bewertet am 16.7.2019

I love having the multiple accounts and being able to share contacts to cut down on cost, however,...

I love having the multiple accounts and being able to share contacts to cut down on cost, however, the time spent creating the emails is much longer as it is not as user-friendly

Vorteile

Great to have multiple sub-account that all share one "contact" list so help with duplicates

Nachteile

Not easy to format, very limited format options, takes much longer to make an email than with others

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Hochschulbildung
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Wöchentlich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 10.0 /10

Great Software for Weekly Newsletters

Bewertet am 2.4.2019

Vorteile

You can easily create and send newsletters. I loved the feature where you could see where people were clicking, it was useful for developing a better newsletter.

Nachteile

There can be a delay with the email going out and it ranges in time. It's not an automatic send out which is irritating when working on a tight schedule.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Hochschulbildung
  • Unternehmensgröße: 10.000+ Mitarbeiter
  • Monatlich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 10.0 /10

Great email software

Bewertet am 16.9.2020

Great software to send emails. Easy to use, great reporting/analysis, and features to optimize open...

Great software to send emails. Easy to use, great reporting/analysis, and features to optimize open rates and get through the clutter.

Vorteile

Easily works with our internal database. We send all of our email communication to alumni through emma. Very easy to use, has great reporting (analysis on email rates - opt outs, open, clicks, etc.), lets you test subject lines, and have emails look like it is coming from a person (will show in inbox as coming from a person) even though its from a general email.

Nachteile

So far we have had a wonderful experience with Emma and have continued to experiment with all the features it offers.

Cameron
Gesamtbewertung
  • Branche: Restaurants
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Monatlich für 1-5 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
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  • Weiterempfehlungsquote 0.0 /10

Terrible Customer Service - Locked Into Contract, Cannot Downgrade

Bewertet am 7.11.2023

Terrible. I am not the best with design and find the platform hard to use. When I contacted their...

Terrible. I am not the best with design and find the platform hard to use. When I contacted their team about how much it would cost to help design a custom template I was told $999. That is ridiculous. On top of it all I cannot even downgrade my service. I'm pretty sure if I wanted to upgrade there would be no problem in doing so. Terrible business model.

Vorteile

The feature that most attracted me to Emma was its integration with my Opentable account. The integration took months to actually start functioning. They don't tell you that you need to go through a screening process to use the SMS.

Nachteile

Terrible customer service. They advertise they have phone service 12hrs per day during midweek. You call and an automated service tells you who to email and someone from that team will get back to you within two business days. I've never had a service where I couldn't upgrade or downgrade. I tried to downgrade my package to only receive an email with the representative attaching my contract and saying you cannot downgrade until your contract is up in 9 months.

In Betracht gezogene Alternativen

Toast POS

Warum Emma by Marigold gewählt wurde

Integration with Opentable was attractive.

Zuvor genutzte Software

Mailchimp

Gründe für den Wechsel zu Emma by Marigold

The integration with Opentable and the templates looked good but I find the platform is not user friendly.
Myca
Gesamtbewertung
  • Branche: Philanthropie
  • Unternehmensgröße: 201–500 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

I <3 MyEmma

Bewertet am 5.4.2018

The integrations aren't as strong as larger packages, and user flow isn't fabulous, but simply for...

The integrations aren't as strong as larger packages, and user flow isn't fabulous, but simply for building gorgeous emails that look good on every platform, Emma is the undisputed leader.

Vorteile

For nonprofits and small to mid-size businesses, MyEmma is the best, most intuitive email marketing platform around. Their customer service is over the top great, and the service they offer to build templates for you is well worth the small investment! Not only are they good to work with, but the team at Emma are firm believers in giving back to the community, something that comes out in their interactions in small but meaningful ways.

Nachteile

I would love to see Emma manage more complex data. My heart was broken when I moved to a different organization and was no longer able to utilize Emma due to a more complex data and business unit structure.

Jonathan
Gesamtbewertung
  • Branche: Immobilien
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 8.0 /10

Effectiveness of Emma

Bewertet am 10.12.2023

Vorteile

I replaced Emma with iContact - it helped me to create and customize marketing emails in real-time.

Nachteile

Unfortunately, Emma lacked a lot of tools auch as web design and e-commerce unlike it’s alternatives.

Verifizierter Rezensent
Gesamtbewertung
  • Monatlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 4.0 /10

OK Email Platform

Bewertet am 14.6.2018

Vorteile

Fairly easy to use once you get the hang of it. Haven't had any trouble deploying emails once I figured out all the matching of fields to variables and list appending.

Nachteile

The interface is not the best, didn't find it that intuitive. Seemed to be a bit slower, to get where you want to go. I also thought the way of attaching lists to campaigns was a little clumsy. I also found the templates for emails lackluster, and the ability to customize them a bit ham fisted.

The customer support is hard to find once you are in the site, which is insane. Several times I had to open up a new tab and Google "Emma Help" to find the Support number and section.

Antwort von Marigold

Hi there! We appreciate you sharing your feedback here, and I hate to hear the the experience you had with the application wasn¿t better. It¿s far from the customer experience we always strive to give. We¿ve been working on making improvements to our infrastructure to improve load times, and we¿re always working toward improving the platform, so hopefully you¿ll be seeing incremental improvements. I¿d love to chat further directly on the specifics around your account if you have specific concerns ¿ you can reach me at (888) 493-2525 or you can always reach the support team via our Support Hub at support.myemma.com .

sarah
Gesamtbewertung
  • Branche: Bekleidung & Mode
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Weitere für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

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  • Weiterempfehlungsquote 10.0 /10

Best in Class IMHO

Bewertet am 11.11.2020

MyEmma makes it easy peasy for this small biz to stay in touch.

MyEmma makes it easy peasy for this small biz to stay in touch.

Vorteile

It is super easy, looks super pro and we have found to be less buggy and have fewer wtf glitches than others we have used. Great for #smallbusiness.
Customer service is responsive and human, not robotic. Woohoo for that.

Nachteile

Hmmm, nothing pops up. Miss the live chat customer service,, but, in that "keeping it human" and getting to folks who actually know what they're doing? Yeah, we'll give up live chat which can sometimes take twice as long as you have to get through the "ranks" to someone who has actual knowledge.

Jade
Gesamtbewertung
  • Täglich für 6-12 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

High quality email platform

Bewertet am 19.4.2018

Vorteile

I've been extremely impressed with this software. We switched from another email service about six months ago and have been pleasantly surprised with the user interface, more options, ease-of-use and overall professional quality. Building out emails is a really simple process and they look great with little effort.

Nachteile

The lightbox form is not something that you can really customize, and when we looked into it we were quoted several hundred dollars by their support team.

Heather
Gesamtbewertung
  • Branche: Wein und Spirituosen
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
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  • Weiterempfehlungsquote 10.0 /10

Email Marketing's Best Kept Secret!

Bewertet am 4.10.2017

Vorteile

great customer service and very easy to use. Drag and drop design and lots of templates to choose from. I've used Emma for almost 15 years. I've seen them grow substantially and their product and service hasn't deteriorated. No need to know html but you CAN write your own code if you know how.

Nachteile

They are a tad bit slow to adopt to new features compared to competitors BUT when they release updates they WORK. Rarely are there bugs. It's refreshing.

Aly
Gesamtbewertung
  • Branche: Philanthropie
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 7.0 /10

Cut time and reach more

Bewertet am 29.8.2016

Vorteile

I like the fact that once you create your groups of people, you can easily send emails to large groups of people that look professional. It also is a way for our organization to quickly alert our members of last minute notifications without having to hunt down emails of who you need to contact, you just select a group! It's also easy to see how many people opened it, if they clicked on it, if they opted out of receiving more, which helps us figure out how many people are actually using the information we're sending.

Nachteile

You have to 'add' a person, you cant just create a campaign and send it to a list of emails that aren't in the system.

Jill
Gesamtbewertung
  • Branche: Finanzdienstleistungen
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Emma is very user friendly and tech support is great!

Bewertet am 18.4.2018

Vorteile

Emma is always easy to use. On the rare occasions when I have a question or technical issue, customer support has always been very easy to reach, friendly, and quick to resolve the issue. I also like the follow up emails that they send out after the issue is completed.

Nachteile

My company has multiple accounts for each department and it is awkward to share audiences, etc. between them.

Krista
Gesamtbewertung
  • Weitere für Mehr als 2 Jahre genutzt
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positive, though their customer support was always a pain in the butt

Bewertet am 14.12.2017

Vorteile

I liked how easy it was to use, list management capabilities, and template options. It made creating and sending and tracking emails easy.

Nachteile

We needed something that offered more automation, so a number of marketing tactics (including email) could operate seamlessly together. Emma didn't offer us that, so we switched to HubSpot. I miss Emma though. It was simple and pleasant to use, but we quickly outgrew it.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Monatlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 5.0 /10

Emma Platform

Bewertet am 30.11.2018

Sending email blasts to clients.

Sending email blasts to clients.

Vorteile

It is a great place to store templates and blast emails on a regular basis for our clients. The pricing is also pretty fair comparatively. The customer service has always been excellent but i don't think the platform has anything outstandingly different than the others. It stores contacts in a nice clean way.

Nachteile

Building templates in EMMA is very difficult and the functionality is very slow. It takes a long time to navigate from screen to screen and it has nothing to do with internet connectivity, its just the platform is slow. You also have to start from scratch every time to create a new template, there is no way to carry over feature from another platform.

Bridget
Gesamtbewertung
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

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Emma is an average eblast system with nice reporting features, but it's not my top pick of...

Bewertet am 13.3.2018

Vorteile

I like that it comes with pre-made templates and that you can change the colors, etc within those templates.

Nachteile

I would prefer that the program at least was a bit more forgiving in terms of it's auto-save feature. The un-do feature after it auto-saves rarely works and is really annoying...

Mary
Gesamtbewertung
  • Branche: Non-Profit-Organisation Management
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Wöchentlich für 1-5 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 8.0 /10

Attractive Newsletters but Slow Site

Bewertet am 16.1.2019

I use emma to send newsletters and calls to action to my volunteer list. I need to be able to...

I use emma to send newsletters and calls to action to my volunteer list. I need to be able to publish professional-looking mailings that will draw people in and make them want to engage. emma lets my entire company send mass-mailings from one place with the different group options and templates.

Vorteile

emma makes newsletters simple. Editing the newsletter takes very little time, and with the templates and tools it's easy to make a quality-looking newsletter without a graphic designer. The analytics emma provides about mailings is very helpful in seeking to improve and testing which type of messaging works best. Having a built in a/b test is particularly helpful is comparing different messages.

Nachteile

emma loads VERY slowly, especially considering our small non-profit does not have an overwhelming number of members in our audience. Adding new audience members or running a search takes a lot of time, which is frustrating and surprising.

Nancy
Gesamtbewertung
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Gesamtbewertung

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Team was very helpful!

Bewertet am 3.5.2018

Vorteile

Ease of us and the ability to make a newsletter look very professional. Your tech support is very good and I didn't have to wait a long time for the answer.

Nachteile

Sometimes it is difficult to remember all the steps for completion and the time zone setting. Wish there was an on chat function for help.

Joseph
Gesamtbewertung
  • Branche: Großhandel
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Monatlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 7.0 /10

Easy to use Email marketing App

Bewertet am 25.3.2022

I've used Emma for years now and I like it just fine, I wish that scheduling campaigns was slightly...

I've used Emma for years now and I like it just fine, I wish that scheduling campaigns was slightly easier and I would like to have more creative ability with the drag and drop editor but all in all, it is a solid email campaign app.

Vorteile

Drag and drop editor, easy to comprehend customer lists, functions that everyone can understand

Nachteile

limited functionality with drag and drop editor, setting up multiple emails for a single campaign can be tedious, unable to have multiple 'From' addresses