Mailchimp Erfahrungen

Mailchimp

Marketing-Automatisierungsplattform für E-Mail und Werbung

Gesamtbewertung

4,5 /5
(16.576)
Preis-Leistungs-Verhältnis
4,4/5
Funktionen
4,4/5
Bedienkomfort
4,4/5
Kundenbetreuung
4,2/5

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16576 Bewertungen

Franziska
Gesamtbewertung
  • Branche: Öffentlichkeitsarbeit und Kommunikation
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

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  • Preis-Leistungs-Verhältnis
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  • Weiterempfehlungsquote 10.0 /10

Intuitive Handhabung

Bewertet am 27.11.2023

Wir arbeiten in der Firma gern damit so wie andere Agenturen in der Branche auch.

Wir arbeiten in der Firma gern damit so wie andere Agenturen in der Branche auch.

Vorteile

Am besten gefällt mir die einfache Bedienung durch Drag and Drop. Dies ermöglicht eine schnelle Einarbeitung von neuen Mitarbeitern mit dem Tool.

Nachteile

Keine Anmerkungen. Alles gefällt mir gut.

Lars
Gesamtbewertung
  • Branche: Medienproduktion
  • Unternehmensgröße: 1.001–5.000 Mitarbeiter
  • Wöchentlich für Kostenlose Testversion genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 7.0 /10

Wahrscheinlich eins der einfachsten Newsletter-Systeme

Bewertet am 17.3.2021

Insgesam nutze ich Mailchimp bei mehreren Projekten, da es schnell einsatzbereit ist und bei...

Insgesam nutze ich Mailchimp bei mehreren Projekten, da es schnell einsatzbereit ist und bei weniger Empfängern sogar kostenlos ist. Insbesondere der gute Editor und die vielen Individualisierungsmöglichkeiten überzeugen mich.

Vorteile

Mailchimp ist das einfachste Newsletter-Programm, das ich kenne. Insbesondere der Editor macht es einem sehr einfach, ansprechende Newsletter zu gestalten.

Nachteile

In Punkto Datenschutz ist das Programm für Anwender in Deutschland nicht unbedingt die erste Wahl, hier gibt es mittlerweile bessere Alternativen mit einem vergleichbaren Funktionsumfang.

Johanna
Gesamtbewertung
  • Branche: Unternehmensberatung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Monatlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

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  • Preis-Leistungs-Verhältnis
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  • Weiterempfehlungsquote 8.0 /10

Software im Wandel

Bewertet am 11.11.2022

Vorteile

Mailchimp ist in unser CRM-System Daylite integrierbar.

Nachteile

Es werden sehr viele Funktionen angeboten, welch über die Hauptnutzung des E-Mail-Marketing hinausgehen.

Meikel
Gesamtbewertung
  • Branche: Design
  • Unternehmensgröße: Selbstständig
  • Wöchentlich für Kostenlose Testversion genutzt
  • Quelle der Bewertung

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  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
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  • Weiterempfehlungsquote 4.0 /10

Günstiges Tool

Bewertet am 25.10.2022

Für kleine Liste eine gute Alternative und kostenlos zum starten.

Für kleine Liste eine gute Alternative und kostenlos zum starten.

Vorteile

Das man kostenlos starten kann und für eine kleine Liste Ideal.

Nachteile

Die Handhabung ist lernintensiv und man muss sich schon damit auseinandersetzen.

Pedro
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Wöchentlich für 6-12 Monate genutzt
  • Quelle der Bewertung

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  • Preis-Leistungs-Verhältnis
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  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

Automation of emails necessary for companies and for those who are starting to market

Bewertet am 6.8.2021

Overall experience with the tool is very good, it was helpful in all aspects I needed.

Of course,...

Overall experience with the tool is very good, it was helpful in all aspects I needed.

Of course, a free plan always has limitations, but the paid plan also presented some points that in my work model were essential.

But it is still an extraordinary and well-recognized tool.

I know a lot of people who use it and don't give up.

I still recommend it to many entrepreneurs who are starting out in online sales.

Mailchimp is worth it. If you need, make a quote and call the service and you will be very well attended.

Vorteile

MailChimp appeared to me by chance,

And I chose to use it for my work.

A great option for those just starting out or for small, medium or large companies that need to automate contact with their customers.

Pluses: It's totally intuitive and has a top-notch layout.

It caught my attention when I created some Landing Pages and came across several models. Totally free.

Totally accurate and timely email sequence.

Another positive point is the number of users that we can store in the free plan, up to 2ooo contacts, this for those starting out is even too much.

The tools are multi-channel, essential for any service.

In other words, a complete and articulated tool to meet any and all online ventures, whether affiliated companies or e-commerce.

Whether consulting a plan or making a budget, support and service are accurate and attentive.

intuitive tool;

excellent usability;

great cost / benefit;

very good delivery rate;

lots of free features (A/B testing, email automation and integrations)

good educational content.

Nachteile

It really is great marketing software though, even
there is automation,

The features are basic;

tool all in English and
it is not possible to create landing pages optimized for a higher return.

You don't have the ability to manage a sales funnel, just trigger a broadcast if you need to send an offer.

However, it is still useful for any service or company.

Tammy
Gesamtbewertung
  • Branche: Schreiben & Editieren
  • Unternehmensgröße: Selbstständig
  • Wöchentlich für 6-12 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 8.0 /10

Mailchimp is Definitely Servicable

Bewertet am 27.11.2023

Mailchimp does what I need it to do and at a decent price. Especially important for someone just...

Mailchimp does what I need it to do and at a decent price. Especially important for someone just starting out.

Vorteile

After you learn how to work Mailchimp, it does a lot and is reliable. I like the automation it provides.

Nachteile

A bit of a learning curve but not too bad.

In Betracht gezogene Alternativen

Constant Contact und MailerLite

Gründe für den Wechsel zu Mailchimp

Looking over what these 3 products did and the cost, plus what I knew about each one...I've had some experience with Mailchimp, I decided on Mailchimp.
maude
Gesamtbewertung
  • Branche: Non-Profit-Organisation Management
  • Unternehmensgröße: Selbstständig
  • Monatlich für 1-5 Monate genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 0.0 /10

Not great for non-profits

Bewertet am 27.11.2023

I have found MailChimp to be an unpleasant experience. I really don't like it for use in my...

I have found MailChimp to be an unpleasant experience. I really don't like it for use in my non-profit organization.

Vorteile

It has a good name in the industry and a solid track record.

Nachteile

The monthly cost of this service, and the ways in which MailChimp doesn't meet the specific needs of our organization.

Alex
Gesamtbewertung
  • Branche: Verlagswesen
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Monatlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

MailChimp Review

Bewertet am 22.9.2023

Overall we are very satisfied with Mailchimp's ability to reach our readership, no matter where on...

Overall we are very satisfied with Mailchimp's ability to reach our readership, no matter where on the planet they are.

Vorteile

Mailchimp's integration with MPDX is what we like most. Updates in one system carry over to the other. We can track changes of address and contact information across desktop and mobile devices.

Nachteile

Innovations are constantly being offered. Experimenting with what works and what doesn't is time consuming. We're a small team and falling down the rabbit hole of Mailchimp is demanding work that sometimes fails to produce desired results.

In Betracht gezogene Alternativen

Constant Contact

Warum Mailchimp gewählt wurde

We were working with graduate students and they recommended making the switch.

Zuvor genutzte Software

Constant Contact

Gründe für den Wechsel zu Mailchimp

We opted for the free version of Mailchimp.
janiffer
Gesamtbewertung
  • Branche: Unterhaltung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

MailChimp made my life easier

Bewertet am 28.11.2023

i love this tool, it has helped me make money, it has saved me time, it has made my life easy and...

i love this tool, it has helped me make money, it has saved me time, it has made my life easy and fast. it is affordable for me and above all,it gets the job done. so, yeah. this is a go-to software for anyone in marketing.

Vorteile

First, I love the automation tool literally, I get to automate everything, imagine sending emails for 6 months by working only 8 hours, yes, it is very easy because the drag-and-drop builder makes everything easy for anyone even those without any tech knowledge. you can create so many campaigns, for anyone into email marketing, this is your go too place. the pricing is also just fair and affordable for anyone, you literally get access to high-quality tools for a small amount. Reporting dashboards and analytics are very easy to read for anyone, literally, you are able to see how many people opened your emails, how many clicked on them, and how many unsubscribed, You can send up follow-up emails too with the automation tool and above all. with a small price to pay.

Nachteile

i can't think of any right now. besides, MailChimp is always improving. so, we shall see in the future.

Josphat
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: Selbstständig
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 10.0 /10

Seamless Automation with Mailchimp

Bewertet am 28.11.2023

My overall experience with Mailchimp has been overwhelmingly positive. The platform's efficiency in...

My overall experience with Mailchimp has been overwhelmingly positive. The platform's efficiency in automating email campaigns has saved me a considerable amount of time and effort.

Vorteile

Mailchimp platform has a user-friendly interface that makes scheduling emails and setting up automation a breeze. One of the standout features for me is the drag-and-drop editor, which allows for easy and visually appealing email creation without the need for extensive design skills.

The segmentation options enable me to tailor my messages to specific groups within my subscriber base. Additionally, the analytics tools offered by Mailchimp provide valuable insights into the performance of my email campaigns. Being able to track open rates, click-through rates, and subscriber behavior has been crucial in refining and optimizing my email marketing strategy.

Nachteile

Direct customer support sometimes takes longer to address queries. A more responsive support system would contribute to a smoother user experience.

Ibbie
Gesamtbewertung
  • Branche: Bekleidung & Mode
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für 6-12 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
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  • Weiterempfehlungsquote 10.0 /10

Mailchimp

Bewertet am 28.11.2023

It’s been good and smooth The integration with other tools like Canva, Salesforce, and Google...

It’s been good and smooth The integration with other tools like Canva, Salesforce, and Google Analytics has made my marketing efforts more efficient and effective

Vorteile

Every thing is good Thave been using Mailchimp for my email marketing needs, and I must say it's an excellent platform. The automation features are top-notch, allowing me to set up post-purchase follow-up emails to request customer reviews

Nachteile

It’s a little bit slow The ability to segment customers based on various criteria has been incredibly helpful in targeting specific groups and optimizing engagement

Gideon
Gesamtbewertung
  • Branche: Finanzdienstleistungen
  • Unternehmensgröße: Selbstständig
  • Täglich für 1-5 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Review of Mailchimp

Bewertet am 27.11.2023

Among the Finest Software for Email Marketing
My business has greatly benefited from Mailchimp....

Among the Finest Software for Email Marketing
My business has greatly benefited from Mailchimp. With a few clicks, I can quickly create, schedule, and send business-like emails to hundreds of clients on my contact list. The ability to select and modify attractive templates is a feature I really enjoy.

Vorteile

It offers a very simple price structure along with a fantastic customer support system. This tool is quite helpful, in my opinion."I've had a generally good experience with Mailchimp. In my opinion, it's still the greatest platform with some of the greatest email templates, automation, and connectors available.

Nachteile

The most amazing thing about Mailchimp is how simple it is to set up and start interacting with your subscribers. Subscribers can subscribe and unsubscribe in a straightforward and easy manner. Mailchimp is much more than just a tool for sending out emails.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Architektur & Planung
  • Unternehmensgröße: 5.001–10.000 Mitarbeiter
  • Wöchentlich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

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  • Weiterempfehlungsquote 10.0 /10

It's my favorite digital gadget.

Bewertet am 24.10.2023

Great experience and I recommend using it

Great experience and I recommend using it

Vorteile

make it easy for me E-Marketing Campaigns It gives me great statistics To know what I'm going to do, effective or not. I liked the automatic reply very much tooIt also has a large database and it makes me feel very safe

Nachteile

I was hoping that he would support the Arabic languageThe paid plan is very high

Murad
Gesamtbewertung
  • Branche: Sport
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Wöchentlich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

Useful experience

Bewertet am 26.11.2023

Vorteile

I liked the ease of use and simplicity, the email templates are great, and the marketing center is in everything

Nachteile

Email templates are fairly rigid Plus the cost is a little high but other than that it is good

Brittany
Gesamtbewertung
  • Branche: Onlinemedien
  • Unternehmensgröße: Selbstständig
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

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  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

A Great EMS To Streamline A Complex Content Marketing Funnel/Lifecycle

Bewertet am 6.8.2022

Vorteile

What I like most about Mailchimp is its ability to use in scale for businesses/missions of all sizes. I have worked on it for my own personal brand and upwards of deploying at 118 locations while also utilizing internally as a head of a marketing and creative design team. It integrates pretty easily with sooooo many other apps, which makes it a yes for me in a world where you need to build socials and your customer contact database simultaneously to getting the word out about whatever marketing need you send via email.

Nachteile

Sometimes the automation features can flub... as in an older version of a saved draft may send (rare occasion, sometimes user error but sometimes not) or specifically timed out emails for a time zone may send earlier/later than desired.

In Betracht gezogene Alternativen

ActiveCampaign und Drip

Warum Mailchimp gewählt wurde

We wanted a less cumbersome, user friendly option that had a good reputation and didn't skimp on the features.

Zuvor genutzte Software

HubSpot Marketing Hub und Constant Contact
Evelyn
Gesamtbewertung
  • Branche: Medienproduktion
  • Unternehmensgröße: Selbstständig
  • Weitere für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Best option for mailing automatization

Bewertet am 8.11.2020

I started using Mailchimp a few years ago for my wedding photography business, we were two users...

I started using Mailchimp a few years ago for my wedding photography business, we were two users and found it very easy to work both on the software, plan marketing campaigns, client following mail and newsletters, it let us know if the mails were open with a certain time and if not we were given the option to resend them. Now I'm also using mailchimp for my personal blog and it makes the process very easy as I have my subscribers list already there and I just add up while it grows.

Vorteile

Mailchimp is very easy to use and has a free option for freelance or people starting their business or community. I tried other mailing software but mailchimp is the one that gives more options on free and starter account. It offers segmentation options, automatization and what I love the most are the templates for any kind of mailing campaign. It helps a lot with newsletter to easily send them, track the reading and opening and growing the subscribers.

Nachteile

It is easy to use but not so intuitive in the beginning, it takes a little bit of time to understand the interface and how it works. The mobile app do not offer a lot of options, yet is a very nice mailing option.

In Betracht gezogene Alternativen

Zoho Mail und Bitrix24

Warum Mailchimp gewählt wurde

Mailchimp is much more friendly and easy tu use.

Zuvor genutzte Software

GetResponse

Gründe für den Wechsel zu Mailchimp

It has free options for my personal projects, and I find it easy to use specially with the email templates.
Amy
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Inuitive and Robust: Mailchimp makes it easy to create campaigns that deliver

Bewertet am 30.7.2019

I've used Mailchimp for about 12 years. I've also used Constant Contact and Emma. I liked that Emma...

I've used Mailchimp for about 12 years. I've also used Constant Contact and Emma. I liked that Emma gave me a live account rep. I liked that Constant Contact had a trustworthy legacy feel. But Mailchimp feels like home. It's a perfect combination of a boutique platform like Emma + a legacy system like Constant Contact. They have a stellar free-level package (up to 2,000 addresses) that makes them a no-brainer go-to for any small or start-up company.

Vorteile

Mailchimp has easy and intuitive drag-and-drop campaign building blocks that make it easy to create professional emails and campaign landing pages. It's easy to connect Mailchimp to your online store to embed products, customize campaigns to folks who've opted in to lists or purchased particular products at your online store, and you can automate complete email/landing page chains. What you're able to accomplish with Mailchimp is only limited by your imagination, and the longer you work with it and explore it, the more value it yields. Somehow Mailchimp is able to deliver all this on a chassis that's simple and intuitive. For more sophisticated setups, they have a robust library you can access that's very useful. Perhaps the most important thing that I've appreciated about Mailchimp over the 10+ years I have used them is their unwavering dedication to ensuring the health of your list -- and therefore the health of the entire platform. They do a great job of educating marketers about how to ensure your campaigns are successful not just in the short run, but also overall, over many, many mailings and contacts. They keep marketers abiding by good email marketing principles, which means the platform is trusted by inboxes everywhere. Deliverability is very important to me and to my clients. I have more than once schooled my clients, armed with data and principles that Mailchimp taught me (both the easy way and the hard way).

Nachteile

Any gripe I might have with Mailchimp is the same gripe I would have with any email platform. I would like their email and landing page-building software (or web-building software) to be as intuitive as Squarespace, which is honestly a whole other level of drag-and-drop, so perhaps a pipe dream. Over the years, I also haven't felt like I had a good support option. Their help page goes to the Mailchimp "knowledgebase" of articles, so everything I've ever learned about Mailchimp came from sussing it out myself through trial and error, through searching their Knowledgebase, or with a quick Google search. I do see they have a chat feature, which is great. But honestly in 10+ years I've pretty much had to wing it on this platform and it's still my fave, which says a lot. The only other thing I hope they improve is the automated email chain engine. Honestly, it feels a little glitchy.

PETER
Gesamtbewertung
  • Branche: Musik
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Super-Appealing. Informative. Eclectic.

Bewertet am 5.11.2020

It’s my vehicle for marketing. I can communicate everything I need in one letter to lots of people....

It’s my vehicle for marketing. I can communicate everything I need in one letter to lots of people. I switched to another product because it was connected with my website, but their newsletter features were too difficult for me to learn. I dropped them and demanded my money back. Mail Chimp is the way to go.

Vorteile

If I can use it, ANYONE can use it! Seriously! I am a music guy with a growing music school. I don’t read directions. Mail Chimp is very intuitive. I can gather all sorts of related information in one attractive newsletter for all my clients, instructors, performers, performances, and theater staff. It allows everyone to see what’s going on, find out more about one or all items, and it’s presented in a way that doesn’t cram a million words and pics into one page.

Nachteile

Mail Chimp has added tons of features since I started. Along with the added features, the price went up. I only use the newsletter feature but Mail Chimp offers website creation which I’m considering switching to.

In Betracht gezogene Alternativen

Constant Contact

Warum Mailchimp gewählt wurde

GoDaddy (For newsletters) was too difficult to use and I had to demand my money back.

Zuvor genutzte Software

GoDaddy Website Builder

Gründe für den Wechsel zu Mailchimp

Mail Chimp was my first choice and is simply intuitive for me.
Jonathan
Gesamtbewertung
  • Branche: Informationstechnologie & -dienste
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 5.0 /10

Robust feature set, but overly expensive for startups and developers

Bewertet am 24.8.2020

Overall, Mailchimp is still one of the best mailing list providers out there. Its broad feature set...

Overall, Mailchimp is still one of the best mailing list providers out there. Its broad feature set and ease of use are an amazing help to a new company just getting started. If you're not looking for custom integration or transactional emails, this product is one of the best.

Vorteile

This is probably the easiest mailing list platform out there. It takes minutes to set up your account and get started sending emails to a list. For developers, the Mailchimp API is a dream. It's incredibly well documented and there are dozens of integrations already built in almost every platform and language to make integration into your software even easier. Contact management is simple with access to things like custom fields in a user's profile. Groups and segments are also easy to manage, though it can be confusing at first since there are multiple ways to segment an audience. There's also an option to do transactional emails through mandrill...but this actually turns out to be an issue when you look at the cost.

Nachteile

The cost of the product is its main issue. For starters, Mailchimp recently changed its cost structure to include unsubscribed customers as part of the total customers you pay for. That means for a small company with a low customer adoption rate, you either end up spending way more than you want for a small list, or you have to spend way too much time pruning your list constantly to save money. It's a huge waste of time and/or money. The second main issue, and actually the larger issue to me as a developer, is the cost of sending transactional emails. If you want to send your customers a password reset email or a account verification email (both very common in almost all applications) you have to have a paid account AND you have to pay for a chunk of transactional emails. It ends up costing a small company over $30/mth just to send password reset emails through Mailchimp. The cost makes more sense at scale, but this software seems built to get the small guys started. It's really a deal breaker for me.

In Betracht gezogene Alternativen

Campaign Monitor und Brevo

Gründe für den Wechsel zu Mailchimp

Ease of use and a great developer API are the primary reasons I choose this product.
WENDY
Gesamtbewertung
  • Branche: E-Learning
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für Kostenlose Testversion genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 3.0 /10

Not for a Beginner

Bewertet am 13.1.2021

I like how versatile to create your email templates with different designs but I really dislike the...

I like how versatile to create your email templates with different designs but I really dislike the fact that they are being way to strict and blocked my email campaign. I wonder if it was because I had my campaign written in Chinese which they might have misunderstood my content.
Overall, I would not recommend this product to a beginner who is seeking for something simple and easy to use.

Vorteile

It is a very modern email marketing platform which have all-in-one marketing tools that you need if you are to subscribe to their plan.
Importing contact list can come in easy and there is a certain versatility in designing email templates and blasting them out.

Nachteile

Mailchimp does have a very unique layout as compared to other more structured email-marketing platforms.
I personally did not feel at ease in using the software as it is quite confusing at times.
For those who are a beginner like me and starting out to blasting emails to your clients, this may require some time to get used to the platform as most of the functions are quite complicated.

It is quite strict as well as my email campaign even got mistakenly blocked as they reviewed and mentioned that my content contained MLM's stuff which was huge mistake.

As I was still at a free trial stage, I did try to contact the support team and realized I wouldn't be able to have any help at all considering that I am not yet a customer. I was quite frustrated with the fact that I had no assistance at all and it created a bad experience for me as a new user.

Georgiana
Gesamtbewertung
  • Branche: Geschäftsbedarf & -einrichtung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für 6-12 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Why get Mailchimp

Bewertet am 31.3.2023

Ovall I love it! and it helps my business grow a lot.

Ovall I love it! and it helps my business grow a lot.

Vorteile

Mailchimps helps to manage your business web. Mailchimp distribution is effortless and also provides transparency when used. It also captures your orders whenever you connect them to your business. The app helps to keep a tag on your account activity and is very safe. Mailchimp has all your orders and helps to keep you in touch. It also helps to create room for you to focus on your strategy. This app helps to track your orders and send notifications as well. All announcements for this app show what is happening and give you real-time reports about your business. This app makes making different orders easy because the data is easily exported. The fields also help keep your data organized and easily found.

Nachteile

The only thing that I do not like is that some data goes in the Spam and I need to check it frequently.

Trevor
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

A must-have for the start-up email marketer or business just starting in email marketing

Bewertet am 1.1.2020

I went from doing 0 email marketing, to being very competent in email marketing with Mailchimp....

I went from doing 0 email marketing, to being very competent in email marketing with Mailchimp. From Day 1 until Year 2+, I keep discovering new tools and features within the platform that allow me to grow clients and their businesses. With the new features that mailchimp keeps adding in as well, I think they're going to stick around for a long while.

Vorteile

Mailchimp is incredibly easy to use, and can be taken from setup to launch in less than a day if you put in some effort. While there are platforms with more features than mailchimp, those are A) commonly much much more expensive, and B) harder to use unless you know exactly what you are trying to accomplish.

Nachteile

Two things:

1. Their removal of the plugin with Shopify was incredibly shortsighted. The vast majority of clients we used mailchimp for were on Shopify, and the connection between the two was one of those beautiful things that kept us coming back and recommending them again and again. Using them has become more difficult since that was removed.

2. If you are trying to go down the rabbithole and target super-specific customers, you may run out of segmentation ability on Mailchimp. At the time of writing this review, you could only combine 5 criteria to create a custom segment, and your segment could only be created as 'user matches all criteria' or 'user matches any of the criterion'. This makes it hard to get your segment just right. However, if you are really needing to make THAT custom of segments regularly (based on past conditional behavior, ESP, etc.) you probably have a bigger budget and can go get one of those fancier email sending platforms.

In Betracht gezogene Alternativen

Klaviyo

Warum Mailchimp gewählt wurde

Mailchimp was both cheaper, and more robust for what we needed. Additionally, the Constant Contact revenue tracking (through custom UTMs per campaign) was a mess.

Zuvor genutzte Software

Constant Contact

Gründe für den Wechsel zu Mailchimp

We still use Klaviyo a lot (and love it) but for the business that is just getting started in email marketing, Klaviyo's cost is too high and it comes with features that likely won't be needed in Year 1.
Emeka
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Weitere für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

MailChimp made email marketing very easy and cheap

Bewertet am 21.8.2019

I've been using MailChimp for my email marketing. It's been so amazing. It's so amazing that I've...

I've been using MailChimp for my email marketing. It's been so amazing. It's so amazing that I've adopted it as the email marketing software of choice even when I'm teaching my digital marketing students.

Being very easy to learn, easy to use, and also free to start, I've kept recommending it to people. It's such an awesome software.

Vorteile

MailChimp is an email marketing software. I so much love this software for so many reasons. These reasons include:

1. Easy to learn: MailChimp was the very first email marketing software I used. Even though I was only a newbie in email marketing when I started using it, it was so easy for me to learn.

2. Easy to use: Using MailChimp for email marketing is very easy. It has templates that only need to be edited to give beautiful email outlook. There's no need to do html coding of the email - this could have needed some technical know-how.

3. Landing Page Builder: With MailChimp I'm able to build landing pages for products. I didn't need a website to build a landing page. I used MailChimp for that.

4. Facebook Integration: It's possible to Integrate Facebook to MailChimp. This is very easy. No programming knowledge is required. By integrating Facebook to MailChimp, it was very easy to run Facebook adverts for custom and lookalike audiences using my email subscribers list. It's also easy to run Facebook adverts with lead generation objective right from MailChimp.

5. Free to start: Something very beautiful about MailChimp is that it can allow a user to have up to 2,000 subscribers, and be able to send up to 12,000 emails per month on the free mode. This was very helpful as I never had to spend any money on email marketing for my startup. MailChimp helped me save cost.

6. Analytics: MailChimp have provision for email analytics. This helped me measure some metrics.

Nachteile

Not withstanding all those benefits, I have some things I don't like about MailChimp.

1. Affiliate marketing: I'm also an affiliate marketer. I've read that MailChimp is not very kind to affiliate marketers. They imposed a very strict measure on the type of product to be marketed. This has made me not to consider it in my affiliate marketing venture.

2. Cost on the long run: Another thing is that after a business has exceeded the 2,000 subscribers, or 12,000 emails per month benchmark on the free mode, one will have to purchase a package to keep using the software.

Apart from those two cons, MailChimp is generally an awesome email marketing software.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Maschinerie
  • Unternehmensgröße: 201–500 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

Great quality for the investment

Bewertet am 20.9.2018

Overall our experience with MailChimp was a good one. I think it is a perfect platform to get going...

Overall our experience with MailChimp was a good one. I think it is a perfect platform to get going on to build your audiences and find your groove. Just know that you will outgrow this platform and your need for more advanced features will push you to a different service. If you want to use some semi-advanced features of most enterprise ESP's, you will ned to utilize additional middleware to accomplish this. But MailChimp is a great return for the investment.

Vorteile

MailChimp continues to improve and add enterprise type features that you would normally pay much more for with other ESP's. Features that we get the most out of are the automations, transactional service (Mandrill), and store syncing to pull customer data and purchase behaviors into MailChimp for segmentation and triggers. We have been with MC for years and each year it continues to get better. The custom short codes we can use for personalization are very helpful in creating campaigns that are unique to the individuals that are receiving them.

Nachteile

While they continue to advance, this ESP is still along way from an enterprise solution. The syncing is great, when is works properly. MailChimp does not actually provide the connection with different shopping carts and instead relies on third-party app developers to provide this. This leads to a bunch of issues trying to get support because each wants to point the finger at the other.

Mandrill is a great service for transaction sends, but it was combined with paid MailChimp accounts awhile ago instead of a standalone service. Wish they would have kept it separate because there is much more potential on its own.

I don't like that you can not combine template types when creating a new campaign/automation. You have to either select a pre-made template or code your own. I wish it had the ability to do both.
While the automations are a must have in today's world, and they are continuing to improve them, there is still a long way to go with these in my opinion to catch up to other ESP's.

Souhil
Gesamtbewertung
  • Branche: Design
  • Unternehmensgröße: Selbstständig
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

All-In-One News Latter and Email Marketing Platform

Bewertet am 29.11.2020

It's a very useful platform for business owners, and it can help to improve the performance of a...

It's a very useful platform for business owners, and it can help to improve the performance of a marketing campaign by giving us some insights about the campaign.
It helped me a lot to build a strong repetition and to be able to not spam my customers and let them run away.
I wish they can add more features and keep updating this great platform and we will keep talking about it and recommending it to our friends.

Vorteile

They have a Free plan and I really like it because It allows me to send up to 2000 emails monthly.
Very easy to use and the UI is very clean and it's for everyone.
Mailchimp Drag and Drop option are great because it's very simple.
I really like their Integrations with a wide range of popular platforms.
Everything is in one place and you really don't need any other Platforms.
I can create and build a contact list for my marketing campaigns/promotions and to reach out to my customers.
It allows me to automate my emails and get an analysis of the performance of my campaigns.
They have a lot of templates, and you don't need to create anything from scratch.
I'm getting a lot of information about my promotions, and which one is performing very well and this helped me to focus more on some "winning products".
They really helped to solve my Marketing problems, and they really helped me to reach my business goals and to build a good repetition and I really can't change it to another platform because my customers already recognize MailChimp emails.
They have also, a great support team and they offer a lot of tutorials and blog posts to help us understand how Mailchimp works.

Nachteile

They can improve their reporting system because it's not accurate sometimes.
They can give us more control to build an email automation system.
After all, they are doing a great job, and they keep adding some great features and I feel like they are listing to us and giving us what we need exactly for a better experience.