Campaign Monitor

Elegantes und einfaches Email-Marketing

Gesamtbewertung

4,5 /5
(484)
Preis-Leistungs-Verhältnis
4,4/5
Funktionen
4,3/5
Bedienkomfort
4,5/5
Kundenbetreuung
4,5/5

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484 Bewertungen

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Monatlich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 6.0 /10

Eines der besten Marketing Automation Tools, aber mit Schwächen

Bewertet am 5.10.2022

Vorteile

Einfach zu bedienendes E-Mail-Tool mit zahlreichen Connectoren zu gängigen CMS. Die Automatisierungen sind super einfach einzurichten und die Übersichtlichkeit gefällt mir im Allgemeinen auch.

Nachteile

Man kann Nutzerinnen nicht von einer Liste in eine andere kopieren. Die Formulare zur Einbettung in die Website sollte man deutlich cleaner vom Code gestalten.

Shilpa
Gesamtbewertung
  • Branche: Internet
  • Unternehmensgröße: 1.001–5.000 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

A product well thought through

Bewertet am 25.5.2019

I have been using CampaignMonitor for almost 4 years now. I love the tool more than MailChimp and Constant Contact. I

Vorteile

*Allows to send a test mail and check personalization using real examples from your contact list.
*You can also set up email automation with the tool.
*The HTML upload and rendering across devices is on point. Very well made product.
* Does not force users to use bulky footers that promotes itself unlike Constant Contact

Nachteile

I was billed extra and forced to use the plan I upgraded to for an entire month without being prompted that my list size had exceeded a certain number. While I understand it makes sense for your revenue it is not a very good customer experience.

James
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Weitere für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

Great for agencies

Bewertet am 12.8.2019

Vorteile

We used Campaign Monitor for many years with multiple clients and it worked really well. Segmentation of clients was easy and setting new ones up was all self-initiated​, no need to contact support. List management​ was a breeze as well as segmentation. Campaign creation was also easy, we never used the drag and drop editor​ as we crated bespoke HTML emails ourselves.

Nachteile

The reason why we chose to move away from CM was the segmentation was slightly limiting for us. We basically needed to segment based on relative dates, i.e from now until 3 months ago. This could only be achieved by entering exact dates, which you would need to change on a​ daily basis if using for automation purposes. If that doesn't bother you I would recommend using CM.

In Betracht gezogene Alternativen

Mailchimp

Gründe für den Wechsel zu Campaign Monitor

The agency aspect was enticing as well as the self-management process meaning we weren't paying overheads for account managers.
Desirae
Gesamtbewertung
  • Branche: Unternehmensberatung
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Wöchentlich für 6-12 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 5.0 /10

Campaign Monitor

Bewertet am 25.7.2018

If you are a few mailings a month to a few lists or segments of contacts, then this should work fine for you. If you have thousands of contacts that you need to reach in marketing campaigns several times a week with contact options to opt out of one or more segments while still being a part of the master list, look elsewhere.

Vorteile

Some pros for this app are the price point, campaign statistics reporting and integration with Salesforce.

Nachteile

This app appears to be geared towards smaller organizations that do not have a technical staff on board to manage the marketing. It has been so watered down to be user friendly that it not very robust or customizable. It does have a Salesforce connector to track some campaign data in Salesforce. The volume of data that often gets tracked, while important to companies, eats up Salesforce data storage very quickly. If you are not careful with how you manage lists and segments, costs can quickly creep up and become overwhelming.

Arnauld
Gesamtbewertung
  • Branche: Forschung
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 9.0 /10

Campaign Monitor review

Bewertet am 2.4.2023

Overall, Campaign Monitor is a great platform to use for creating and sending effective email campaigns.

Vorteile

It's a great platform for creating and launching successful email campaigns. It's very user-friendly and intuitive. The drag-and-drop feature makes it easy to customize emails, and the templates are both aesthetically pleasing and effective for driving conversions. Additionally, the automated segmentation and reporting features make it simple to track and analyze campaign performance. I also appreciate that the platform integrates with popular applications such as Salesforce, WordPress, and Zapier, making it easy to sync data across multiple platforms.

Nachteile

I found Campaign Monitor to be a bit too expensive for basic features. It also has limited integrations with other services which may be a downside for some. Additionally, the user interface is somewhat complex and could be improved in terms of usability.

Asheton
Gesamtbewertung
  • Branche: E-Learning
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 8.0 /10

Nice Email Automation Tool

Bewertet am 4.2.2020

It was a good platform for email marketing, but wasn't a CRM solution.

Vorteile

I like how easy it was to set up email automation campaigns. We had a custom template and I thought Campaign Monitor worked pretty well with it. Organizing and segmenting our lists was also a breeze.

Nachteile

The main reason we left and switched to Hubspot was because Hubspot was an all-in-one CRM tool that connected to many of our other programs that we use.

Jon
Gesamtbewertung
  • Branche: Bekleidung & Mode
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für 1-5 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

Campaign Monitor

Bewertet am 2.10.2019

This like many other Email companies can be as successful​ as you want if you are willing to put the time and effort into it. The great thing with this is the Price is very competitive and it offers a bit more than the others.

Vorteile

Campaign Monitor recently bought Conversio Emails. The price is very competitive for all the things it offers. Email campaigns, reviews, pop-ups, newsletters​, Abandon Cart functions. I have sent out multiple individual newsletters and abandon carts with success rates.

Nachteile

The Workflow function on the site was a little hard to set up and its why I do not send more out. When I turned it on it sent an email to every single person on my list.... when I just wanted it to send one to the new subscribers from that time forward.

Allison
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 501–1.000 Mitarbeiter
  • Weitere für 1-5 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 9.0 /10

Campaign Monitor

Bewertet am 3.12.2019

We purchased Campaign Monitor to send personalized, relevant, and timely emails to our audience. Our contacts at CM worked hard to ensure that this was the right fit for us and our needs.

Vorteile

Campaign Monitor has a lot of personalization options (conditional text, incorporating multiple data sources) that put you in control of your program.

Nachteile

Because we were a smaller client for CM, but had a lot of security and legal requirements, our sales process took quite a while (around six months).

In Betracht gezogene Alternativen

Salesforce Marketing Cloud, Emma und Marketo Engage

Warum Campaign Monitor gewählt wurde

Aurea is in the process of deprecating Lyris - no additional upgrades were planned for the next two years.

Gründe für den Wechsel zu Campaign Monitor

Campaign Monitor had the features we needed for the best price.
Annie Guo
Gesamtbewertung
  • Branche: Unternehmensberatung
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Weiterempfehlungsquote 8.0 /10

Similar to other e-mail marketing platforms but not as pretty

Bewertet am 16.8.2021

Recently, our subscriber list grew to over 10,000 so we had to increase into the next payment plan. I believe the costs are reasonable as we use Campaing Monitor on more than 10 different projects for the company.

Vorteile

Campaign Monitor is easy to use to create emails to send to a list of subscribers. What I like the most about the software is the ability to duplicate a previous email campaign so you don't have to recreate all of the content (e.g. you may have a monthly newsletter with the same banner/image or social media buttons). This option makes it easy to send out regular information without completely reformatting the content.

Nachteile

Campaign Monitor is similar to other platforms such as MailChimp and Constant Contact, but I think it is not as aesethically pleasing or quirky with the language it uses. Some of its functions are more limited, such as formating boxes or resizing photos. Often you just have to work with the formatting you are given and can't expect it to have the best design.

In Betracht gezogene Alternativen

Constant Contact und Mailchimp
Christopher
Gesamtbewertung
  • Branche: Grafikdesign
  • Unternehmensgröße: Selbstständig
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Weiterempfehlungsquote 7.0 /10

Easy to get started with, robust enough to Grow with

Bewertet am 13.2.2023

Vorteile

Gettin started with Campaign monitor is a lot easier than with many of their competitors

Nachteile

Lack of a free trial. Several of my cleints would have preferred to use it for a mailing or 2 before commiting

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Wöchentlich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 8.0 /10

Powerful Email Marketing Platform

Bewertet am 28.2.2023

Vorteile

The drag-and-drop builder is easy to create an email campaign and also offers various integrations

Nachteile

Campaign Monitor also allows you to upload the campaign in HTML format and automatically generate a plain text version. But the generated text is not great for HTML lists as they all appear as a single paragraph, which is unlikely.

Achillia
Gesamtbewertung
  • Branche: Hochschulbildung
  • Unternehmensgröße: 201–500 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 9.0 /10

Campaign Monitor Review

Bewertet am 22.3.2023

Overall, I found Campaign Monitor to be a great tool for managing email campaigns and a pleasure to use.

Vorteile

It is extremely intuitive and easy to navigate. The dashboard provides an overview of all campaigns, statistics, and customer lists in one place. I also appreciated how easy it was to set up a new campaign. With just a few clicks, I was able to create a template and send out an email. The customer service was also great. Whenever I had any questions, I was able to get help quickly and efficiently. I found the reporting features to be very useful and efficient. I could easily track the performance of my campaigns and make necessary adjustments to improve the results.

Nachteile

The least favorite thing about Campaign Monitor is the complexity of some of the features. It can be difficult to set up and configure more complicated features like segmentation and automation.

Christina
Gesamtbewertung
  • Branche: Maschinenbau oder Wirtschaftsingenieurwesen
  • Unternehmensgröße: 10.000+ Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

"Campaign Monitor is perfect for our company"

Bewertet am 20.3.2022

We've been able to increase our email marketing and communication channels thanks to the support of Campaign Monitor. With inbound leads, we were able to conduct many campaigns at the same time without having to worry about keeping track of everything in spreadsheets.

Vorteile

Campaign Monitor provides a wide range of advice on email design. That it takes so little time to get here and send out a message is wonderful. It's always there for you. This is a great tool for writing and distributing email newsletters, and it's simple to use. It works perfectly with Salesforce and provides you with the finest possible outcomes. So when it comes to making a choice, I always go with Pardot over it. Email automation campaigns may be set up in a matter of minutes.

Nachteile

This program has nothing to complain about. In my opinion, alternative Pre-design templates that can be readily altered and that pique the curiosity of people should be made available. It's a fantastic tool. If there are any mistakes that can be quickly remedied, we will do so.

Sunitha
Gesamtbewertung
  • Branche: Programmentwicklung
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Wöchentlich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 9.0 /10

Campaign Monitor

Bewertet am 24.2.2023

They have a wide range of features and the user interface is very intuitive and easy to use. The reporting features are also very useful and the customer service team is always available to offer assistance. I have also found their prices to be competitive and their customer service to be excellent.

Vorteile

I'm really impressed with the features and functionality of Campaign Monitor. It's incredibly easy to use and offers a lot of flexibility. The drag-and-drop editor makes it simple to create great-looking emails and its ability to personalize each one with customer data allows me to send targeted messages.

Nachteile

One of my least favorite aspects of Campaign Monitor is that it does not offer an integrated analytics platform. This means that users have to use third-party tools such as Google Analytics to track the performance of campaigns.

Christopher
Gesamtbewertung
  • Branche: Internet
  • Unternehmensgröße: Selbstständig
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

It just works !

Bewertet am 30.6.2017

Vorteile

Clear, clutter-free interface with the right tools for the job, everything is made to concentrate on your emailmarketing objectives and not how to use the tool :)
I've been using CM for close to 10 years and have witnessed their progressive and intelligent implementations : nothing is added that you won't *really* need and once it's added it's especially intuitive.
Add to that Campaign Monitor's daily tips, blog posts, ressources and especially their outstanding client support : you just can't go wrong.

Nachteile

Hard to fin anything really, maybe certain ways of implementing behavioral segments but then again maybe it's my Marketing objectives that aren't clear enough...

Bill Laurel
Gesamtbewertung
  • Branche: Computer-Software
  • Unternehmensgröße: 201–500 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 9.0 /10

Good product

Bewertet am 22.3.2023

Vorteile

Campaign monitor is an incredibly useful platform for sending out bulk emails quickly and conveniently. It features a spell checker, the ability to create custom templates, the option to send test emails, and powerful analytics.

Nachteile

I have no complaints about the program - it's excellent! However, we had to settle for a different software option due to cost.

Jim
Gesamtbewertung
  • Branche: Einzelhandel
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung

Campaign Monitor

Bewertet am 21.11.2015

If you are using emails to communicate with customers you really can do a much better job with a service like Campaign Monitor. You can create and store templates, get instant reports on opens and clicks, and other data. They have very few glitches and when it happens they fix them right away. Customer service is better than excellent.

Vorteile

As mentioned, I would give their customer service a +++. I am a very small user. I'm sure they have much more important clients. But that's not how they treat me when I have a need. They are right on top of things and and I believe they treat me the same as a major user.

They also send periodic "lessons" on how to improve email content and they are worth reading.

Embedding photos/images is a breeze and you get quality true to that of the original image.true

Nachteile

If you are a savvy, tech-smart user you can navigate and use the service with few problems. If you are a 3/5 like me, it is sometimes a challenge to get around. After a while you can learn it, but the initial phases can be daunting.

They might consider creating a glossary for some of the technical terms.

There are a few options I wish they would incorporate in their text capabilities.

Clare
Gesamtbewertung
  • Branche: Versicherung
  • Unternehmensgröße: 51–200 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Weiterempfehlungsquote 9.0 /10

Email campaigns made simple

Bewertet am 30.7.2019

Campaign monitor is my favourite email campaign tool and I will continue to use it for its simple, clean designs and service.

Vorteile

Campaign Monitor makes it really easy to set up and deliver email campaigns and analyse the results of each campaign. The templates are brilliant for creating quality emails which look professional and clean all you need to do is put your content in. Campaign Monitor basically holds your hand every step of the way and make it easy for you to insert pictures, links, text, call to action buttons and more into your templates.

Nachteile

The biggest problem that I've been having lately is trying to send a preview email to myself...it never seems to work on a Friday! It can be really frustrating if I have something that I need to get done that day and I can preview it in my own inbox first. It seems to work every other day of the week though.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Krankenhausversorgung & Gesundheitswesen
  • Unternehmensgröße: 10.000+ Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 8.0 /10

Great mid-level email marketing tool

Bewertet am 7.5.2019

Vorteile

Very easy to set up triggers and actions. You can get going in Campaign Monitor very quickly. Setting up email sequences based on complex user activities is a breeze. The live reporting feature...with a globe pinpointing exactly where the recipients of your email are opening your email...is super cool and valuable from a geo-marketing point of view. Basic personalization and transactional capabilities are decent as well.

Nachteile

The support was not the best. Hit and miss. Sometimes they answered questions/resolved issues in almost real-time...but other times it can take them up to 48 hours to get back to you.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 7.0 /10

Great product for small biz, but limited capabilities

Bewertet am 10.11.2018

I can quickly build one template and create different versions of it. Or, I can make duplicates of an existing email, and make any edits I want. It's very easy to use for basic email creation and deployment.

Vorteile

There are a dozens of templates to choose from, or you can build your own campaign. Easy to get started, easy to set up deployments.

Nachteile

I've never been able to upload prebuilt html into the platform. Supposedly you can, but we had a designer, and two managers all sitting around the computer for nearly an hour trying to figure it out to no avail.

And a more robust search feature would be great - like the ability to search by subject line or key word.

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Internet
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Currently the best email service provider in the balance of powerful features and easy of use.

Bewertet am 16.5.2018

Vorteile

I love the email builder. That's what did it for me. But I also like Worldview, it's amazing. I also really like the reports, they are so easy to navigate and give deeper insights than I saw with other ESPs.

Nachteile

It's a little pricey compared to the alternatives, but I think it's worth it. One time I had a very bad issue which they apologized for and gave me a credit for, but it was really bad. Things happen, still a great company.

Adam
Gesamtbewertung
  • Branche: Design
  • Unternehmensgröße: Selbstständig
  • Weitere für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 7.0 /10

Email Campaigns made super easy

Bewertet am 26.11.2019

Campaign Monitor was great up until the switch. Creating powerful email campaigns for clients has never been easier, not just for admin but also for the clients themsleves.

Vorteile

Recenetly Campaign Monitor has improved in terms of how easy their software is to use. In the past templates were a hassle to construct. Now there are quick presets which make things quicker and easier.

Nachteile

No real cons, but I have recently moved to Mailchimp. I have found Mailchimp to be a much nicer tool to use

In Betracht gezogene Alternativen

Mailchimp
Heidi
Gesamtbewertung
  • Branche: Informationstechnologie & -dienste
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 7.0 /10

Has everything you need, but not for beginners

Bewertet am 12.12.2018

Vorteile

Campaign Monitor has every feature you need. If you want automated campaigns, a/b testing, api specific campaigns, it's got it all. It's got so much flexibility to fit whatever your use case is.

Nachteile

It can be challenging to use. It's not as simple as other drag and drop platforms. To design a really great campaign, you really HAVE to know a little HTML.

Jim
Gesamtbewertung
  • Branche: Einzelhandel
  • Unternehmensgröße: 2–10 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

I have been a user for a number of years. I own a retail store and use to communicate...

Bewertet am 28.9.2017

IT helps drive customers into the store and to stay in touch with them, in general. We can present images that focus on what we want customers to think about. It gives customers a way to send feedback, if they want to do so. It provides attractive templates that allow us to create a consistent, recognizable look.

Vorteile

It has a lot of power and flexibility. A user with little computer expertise can make it work, or more complex efforts are possible, too. User support is excellent, regardless how large or small you might be. I don't think it would be possible to find a better communications vehicle for the cost.

Nachteile

I would like to see more WORD functions included in the email text options. I would include underlining, bullet lists and few other options.

Bradley
Gesamtbewertung
  • Branche: Finanzdienstleistungen
  • Unternehmensgröße: 11–50 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 8.0 /10

Super helpful, and easy to use when you are getting started

Bewertet am 16.2.2018

The price is right. It has less functionality, but the ease of use and lower cost make this an important part of our email marketing strategy.

Vorteile

Very easy to get started with setting up your initial email lists for targeting.
Can easily customize lists based on customer attributes

Nachteile

Somewhat limited functionality. We still use Campaign monitor, but we split our time between this product and one of their competitors since we like the reporting features of one of their competitors.