Oktopost Erfahrungen

Oktopost
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104 Bewertungen

- Branche: Bankwesen
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 8.0 /10
Solid marketing tool with the functionality that covers all my needs.
Bewertet am 15.2.2022
Vorteile
The tool is easy to use and I didn't need any onboarding or extra training. Through Oktopost I have a clear overview of my content across all channels and I can easily track my pieces of content. I had troubles with accessing my account in the beginning, and the support was very efficient. I like my weekly analytics emails as well as they deliver all datapoints that are relevant to my strategy.
Nachteile
I am looking forward to seeing ho Oktopost will develop regarding the external integrations or additional extra instruments to help me hone my hone my content & visuals (be it an image editor or automated hashtags). For now the set of the functionalities is relatively standard, albeit packed in a clear efficient way.
- Branche: Forschung
- Unternehmensgröße: 51–200 Mitarbeiter
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
One of the best social marketing platforms
Bewertet am 5.4.2016
Social marketing is difficult for our team because we don't often have huge amounts of time to...
Social marketing is difficult for our team because we don't often have huge amounts of time to spend getting campaigns up and running. We also need to find out how our campaigns performed - for both engagement and conversions.
Oktopost allows us to deploy a fully scheduled campaign in about 5 minutes. We can also see analytics for each and every campaign, across a whole range of KPI's and metrics. Reporting on our communications activities is now as easy as exporting a few PDF's. These aren't vanity metrics either, they are all tied to major business objectives.
Oktopost also lets us monitor social in vertical streams, so we can follow our own feed and messages just as easily as we can monitor the competition, track keywords and identify conversation topics to join.
The employee advocacy platform within Oktopost has also transformed how we communicate with our staff and they can now share our organisation messages from their own accounts and have it fully tracked and aggregated as part of a campaign.
We can also curate content directly from Oktopost. This content can be directly assigned to a campaign too, which is measured in the per-campaign analytics.
The campaign tagging is also fantastic, because we can run reports filtered by internal groups and communications objectives.
Overall, we are extremely happy with Oktopost. The product is great, but the support team is even better. They are friendly, offered us a discount as a non-profit, and answer questions quickly.
Vorteile
• Outstanding customer support
• Unique product - the campaign focus is excellent for marketing teams
• Campaign tagging for report filtering
• Reports are best-in-class with important metrics (conversion funnel)
Nachteile
• Basic in-app curation engine (although browser extension improves this functionality)
• Limited social account overview feature in reporting

- Branche: Internet
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 6.0 /10
A capable yet imperfect social media tool
Bewertet am 12.12.2018
I came into my position as social media manager at a company that was using Oktopost and unfortunate...
I came into my position as social media manager at a company that was using Oktopost and unfortunately it didn't fit our daily needs. There are some positive features that help it stand out against the competition but ultimately we went in a different direction.
Vorteile
The best part of Oktopost is the tracking / tagging of posts within campaigns - that gives you excellent data and sorting when you're looking back on past posting.
Nachteile
It's not super user-friendly, and it's missing key features that its competitors have

- Unternehmensgröße: 11–50 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
Great platform for B2B social media marketing
Bewertet am 1.8.2018
Social advocacy and easy social media management.
Social advocacy and easy social media management.
Vorteile
Their calendar/campaign feature is probably one of my favorite features. It's comprehensive and the color coding makes it super organized. I'm a huge fan of the image library that's included. Additionally, we love this product for social employee advocacy. It has helped out employees become brand ambassadors and share content super easily to their own networks.
Nachteile
There truly isn't much that I don't like about this product. The Salesforce integration works but unfortunuately we haven't been able to take advantage of it too much here.

- Branche: Computer-Software
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 8.0 /10
Good social media software - good tools and fair priced
Bewertet am 16.10.2018
I liked the experience. I thought that it was easy for me to get started, get things working and...
I liked the experience. I thought that it was easy for me to get started, get things working and get our social media handled. We left only because we got HubSpot and it already had social media tools.
Vorteile
Good tools and integrations with all major social media platforms. I used this for a time at my last company and it went well. Easy to schedule things and do things, managing all your company social media posts.
Nachteile
Not much. It's a fairly robust software, and improves upon Hootsuite and others. If you aren't using HubSpot or another bigger software with social media integrated already, you could get this and feel good.
- Branche: Unternehmensberatung
- Unternehmensgröße: 2–10 Mitarbeiter
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
Oktopost for SME companies
Bewertet am 6.10.2015
Oktopost is a great tool for managing your social presence. It helps you in numerous ways:...
Oktopost is a great tool for managing your social presence. It helps you in numerous ways: discovering relevant content, monitoring social media, posting of content, etc.
Easy to use and with lots of reporting, oktopost is an invaluable tool for any company that takes social media serious.
Vorteile
- ease of use
- message assets
- scheduling
- content discovery
Nachteile
Nothing much. The fact that Facebook and linkedIn have taken away the possibility to post in groups is a bummer.

- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 8.0 /10
Full-featured product with a few quirks
Bewertet am 2.2.2021
Quick and easy LI posting in multiple local languages to multiple regions
Quick and easy LI posting in multiple local languages to multiple regions
Vorteile
Publishing, inbox, advocacy and analytics are unified in a single tool. Easy-to-build dashboards make it simple to demonstrate social value to stakeholders.
Nachteile
Settings for copying posts to advocacy board are not preserved in draft mode. Admins do not have ability to manage advocates' topic subscriptions.

- Branche: Krankenhausversorgung & Gesundheitswesen
- Unternehmensgröße: 10.000+ Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
Great experience
Bewertet am 5.10.2021
Helps me in the organized scheduling of my content.
Helps me in the organized scheduling of my content.
Vorteile
Super friendly and easy to navigate. You don't have to be a digital master to know how to use it.
Nachteile
I had some problems with the programming of some posts but they were solved.

- Branche: Computer-Software
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 8.0 /10
great tool, very easy to use
Bewertet am 13.12.2017
increased social visibility
increased social visibility
Vorteile
reporting, scheduling, the support from the team was pretty good. Overall great experience. Easy to use by end users (sales)
Nachteile
i believe that the tool is a bit too expensive for our organization as we dont have a large number of employees using it
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 11–50 Mitarbeiter
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
Best in Class Social Media Management
Bewertet am 5.10.2015
While a little pricier than some of it's competitors, it's worth it.
While a little pricier than some of it's competitors, it's worth it.
Vorteile
Campaign management, scheduling and content library/duplication are all fantastic.
Nachteile
Higher priced than other solutions.
- Branche: Marketing & Werbung
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
Great product, incredible customer service
Bewertet am 8.12.2022
Great. A+ customer care, excellent product, constantly improving
Great. A+ customer care, excellent product, constantly improving
Vorteile
They are a company that truly cares about its customers. They take and implement feedback, and this is shown through their product portal wherein customers can request a feature and other customers can rate how important that feature would be to them. The co-founder and head of product have joined called with me just to get my feedback. They make me feel like they've customized their product specifically for me, and I know I am not the only one who feels this way. Their advocacy tool is great, I have employees requesting to be given a seat. You can add multiple text options to each shared asset and employees can then choose and edit to their liking.
Nachteile
The analytics don't always match up to native analytics
- Branche: Logistik & Lieferkette
- Unternehmensgröße: 10.000+ Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
Top Marketing Platform
Bewertet am 18.1.2023
Overall very positive and long-lasting, during the last 6 years we are more than happy with the...
Overall very positive and long-lasting, during the last 6 years we are more than happy with the developments and improvements we had in our social media alongside the platform. Support is prompt and efficient.
Vorteile
It's easy to use and integrate. Allows multiple teams, profiles, and calendars in one platform without getting chaotic. Reporting is easy and scheduling is easier. The Social Advocacy program has been a success amongst our employees.
Nachteile
Social Listening is still under development but I trust it'll be optimized soon.
- Branche: Transport/Güterfrachtverkehr/Schienenverkehr
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 9.0 /10
Review
Bewertet am 19.1.2023
Great tool, great support!
Great tool, great support!
Vorteile
We were looking for an employee advocacy tool and ended up with Oktopost - a one-stop solution for EA, content planning and publishing and reporting.It is very simple to use which takes the obstacle away from the colleagues to actually use Employee Advocacy.It seems like the tool is also constantly changing and improving. A good sign that customer feedback is appreciated and taken into account.
Nachteile
some small aspects like notification settings, report settings could be improved but I am aware that this might not be useful for everyone.
- Branche: Computer-Software
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 8.0 /10
Fantastic calendar view
Bewertet am 30.8.2022
Very easy to use.
Very easy to use.
Vorteile
I really like the calendar view where you can see all of the weeks posts and the information about them. It's easy to plot in a campaign.
Nachteile
Sometimes hard to tag organisations and individuals into posts
- Branche: Finanzdienstleistungen
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 9.0 /10
Great tool + amazing customer experience
Bewertet am 14.12.2022
Wonderful and responsive customer experience team - I get all my questions answer in time and...
Wonderful and responsive customer experience team - I get all my questions answer in time and always with a positive attitude.
Vorteile
Simplicity for admins and end users - advocates. Easy to navigate, schedule and monitor the performance.
Nachteile
Analytics part can be improved. We'd like to report on KPIs the same way they are present natively on social media platforms.
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 8.0 /10
Great, affordable social media tool for any size organization
Bewertet am 3.5.2019
Vorteile
Easy to use with a very small learning curve. Ability to create campaigns and tag them with campaign attributes is a plus.
Nachteile
Reporting could be a bit more robust, along with the platforms ability to recommend the "best" time to post based on past performance.
No Live Chat option can be frustrating, although email support is generally pretty quick (one business day).
- Branche: Logistik & Lieferkette
- Unternehmensgröße: 10.000+ Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 9.0 /10
Great product!
Bewertet am 5.1.2023
Easy to understand tool with great features
Easy to understand tool with great features
Vorteile
+ social media scheduling+ employee advocacy+ makes my work life so much easier
Nachteile
Analytics could be easier to understand, I would appreciate an app interface for admins
- Branche: Öl & Energie
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 7.0 /10
Mostly positive with the ease of scheduling messages on multiple networks.
Bewertet am 8.5.2017
Vorteile
I like the opportunity to schedule messages in advance and track the campaigns. My team consistently uses this function to have messages scheduled throughout the week, which in turn, works very well for our clients who depend on us for message and content promotion.
Nachteile
The fact that I can't easily see who the followers are for each social network and have the ability to segment the audience. We would like to know if the followers we have are real or just bot accounts, or even more so, fake accounts, entirely. Having the audience segmentation would allow us to target specific message per network.
- Branche: Computer-Software
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Weiterempfehlungsquote 7.0 /10
Great and convenient tool, easy to use
Bewertet am 4.5.2022
It is a great experience overall.
It is a great experience overall.
Vorteile
You can plan as many posts as you want and you can select campaigns to track the results
Nachteile
The Analytics tools are not as developed as I wish, it would be great to have API with Hubspot or any CRM to connect each campaign.
We are not able to publish carousel on linkedin or the format does not look right. It would be amazing to be able to plan many carousels on the tool aswell
- Branche: Marketing & Werbung
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Bedienkomfort
- Weiterempfehlungsquote 9.0 /10
Oktopost, A Great Marketing tool for startups
Bewertet am 8.3.2023
Vorteile
This tool offers the capability to divide posts according to the campaign and facilitates an approval workflow process. The UI is pleasant and intuitive, making it simple to introduce new clients to the system.
Nachteile
Support system can be improved. Contacting them gives a little hassle, they were responsive previously, when we started, but the support was inconsistent in the long run.
- Unternehmensgröße: 201–500 Mitarbeiter
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Quelle der Bewertung
Gesamtbewertung
Good tool for Community Management
Bewertet am 3.12.2014
This tool is very useful if you're looking for a scheduling platform for most important social...
This tool is very useful if you're looking for a scheduling platform for most important social platforms: Facebook, Twitter, Google+ or LinkedIn. It also allows you to track campaigns, and create a content calendar. Everything is one place where you can see what you've scheduled on which channels for which days.
Vorteile
- it suggests optimal post timing for your key channels
- easy to work with user interface
- great for scheduling posts
- downloading reports in PDF is easy
Nachteile
- you can't publish one post to multiple channels at the same time
- I couldnt't tag people on Google+
- doesn't allow you to post images on LinkedIn
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
Fantastic capabilities and workflow - UI/UX takes a little getting used to, but is manageable.
Bewertet am 8.5.2017
Vorteile
Love the native tagging for Twitter content. The campaign org of all content should be the gold standard for marketing automation products. Best customer service team I've worked with to date - if they do not know the answer (which they usually do), they will go well out of their way to find it for you. Calendar view is a little less intuitive than I would like, but once you get the hag of it, it is head and shoulder above the competition (I find this view is often the most sought after by leadership or cross functional partners for visibility into the content strategy).
Nachteile
Inability to copy posts from various listening streams to advocacy board without first posting from business account. Glitchy time zone settings. Inability to tag when purposing content for LinkedIn or Facebook.
- Branche: Einzelhandel
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Bedienkomfort
- Weiterempfehlungsquote 7.0 /10
Good option for social syndication
Bewertet am 22.10.2019
Although we really didn't have much other choice for platforms, this one works for us pretty well.
Although we really didn't have much other choice for platforms, this one works for us pretty well.
Vorteile
This is actually the only social platform that is out of box integrated with our marketing automation system, but we still find it effective. You can schedule posts, review stats, and it has a WYSIWYG editor for creating content.
Nachteile
I do wish that you could just enter in the content once. You have to do it for all channels. I also don't really rely on the reporting data, so we just use Google Analytics.
- Branche: Unternehmensberatung
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 9.0 /10
Amazing tool
Bewertet am 12.8.2016
We are using this tool since almost a year now, and our experience has been very nice in terms of...
We are using this tool since almost a year now, and our experience has been very nice in terms of getting onboarded, using the tool day in day out and the customer service provided by the Oktopost team.
Vorteile
The ease of use, kind of analytics it provides.
Nachteile
There are certain limitations but that's fine, no tool can provide everything.
- Branche: Übersetzung und Lokalisierung
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Weiterempfehlungsquote 7.0 /10
Great if you do a lot of social media
Bewertet am 14.2.2019
Vorteile
It's nice to be able to schedule my monthly posts and then not have to think about it again.
Nachteile
You can't tag scheduled facebook or linked in posts for some reason. You can only do that for twitter. Also, if you do a hyperlink, you can preview it.