Funnel.io ist für E-Commerce-Vermarkter, Agenturen und anspruchsvolle Online-Vermarkter, die Werbe- und Verkaufs-KPIs automatisch mit Live-Dashboards und einfach zu übertragenden Berichten versehen. Funnel zieht alle Werbedaten aus allen Online-Marketing-Plattformen, strukturiert sie und gleicht sie für den Cross-Channel-ROI-Vergleich ab.
Beseitige manuelle Spreadsheetings und positioniere dich in einer perfekten Position, um zu verstehen, was funktioniert und was nicht, und stellst du sicher, dass du deinen Marketing-ROI maximierst.
Funnel lässt sich in alle Werbeplattformen integrieren und ermöglicht es dich, deine Daten beliebig zu visualisieren.
Ein-Klick-Integrationen zu Google Data Studio, Google Tabellen, Google Analytics, BigQuery, Amazon Redshift und vielen mehr.
Vorteile
Integrations to media and data sources work like a charm, and with custom dimensions and metrics it's easy to visualise pretty much any special KPI you might have.
Nachteile
Graph and other data presentation has some limitations, but these issues can often be bypassed by rethinking and simplifying data presentation (which is usually a good direction to take anyway.)
Thank you for a great review Mikko! I'm very happy to hear that you find custom dimensions and metrics helpful when visualising your data! We will actually improve these features even more during the year to allow for an easier and more flexible grouping of data.
I will make sure to forward your comments about the visualisation limitations to our Product team. We are constantly improving the product in all different areas, so this feedback is very valuable for us. That being said, I'm happy to hear that you have been able to come up with your own workarounds, and yes, sometimes less is more!
Vorteile
The software is very easy to use, and it enables us to quickly and easily create reports that help our account team provide strategic recommendations to clients on how to best optimize their digital marketing spend. The widgets have a ton of flexibility, and I've been impressed with how many options we have for charts and graphs. Additionally, I wanted to note how great the Customer Support team has been in helping us add new platforms, set up various reports, provide recommendations based on what we're trying to do, troubleshoot issues, etc. They're incredibly responsive, and have had nothing but positive experiences with everyone (across all teams) that I've worked with at Funnel. I would definitely recommend this software to others.
Nachteile
While Funnel has a ton of flexibility, I'd love to see Funnel implement unique metrics (metrics that can't be stored by day) as there are a handful of metrics our clients want to see in their Funnel dashboards but aren't available.
Hi Carrie, thank you for your kind words! We are very happy to hear that you find Funnel so useful and flexible.
As you mention we are not able to import unique metrics as of now. That being said, I'll make sure to forward your request to our Product team and hopefully we will see these metrics in the tool in the future!
Overall a very useful tool which has easily paid for itself in reduced manual data handling - flexible on data integration and reasonable functionality for reporting on process
Vorteile
Has saved us many hours of data reconciliation and input without high cost . Implementation was quick and simple and has been pretty reliable since
Nachteile
Although we receive notifications of individual errors on download sources - we didn't seem to receive notification when we had brief but complete outage on data
Cost data upload into Google Analytics is now much easier
Vorteile
We centralize all our marketing campaign dashboards into Google Analytics. Therefore we need to have Cost Data uploaded regularly for all non-Google advertising networks. By using Funnel.io we have been able to automate this process and save a great amount of time. .. and also avoid mistakes. Moreover the list of advertising networks that have the API connection with Funnel is huge! so when we want to test a new network we prefer to test one that is already on their list because it´s so much easier.
Nachteile
I can´t find any Cons apart maybe from Pricing. I believe most of the advertisers will not reach monthly spending outside of AdWords. They used to have a cheaper entry package monthly spending but they removed it recently.
Thank you for your kind words Amaury! I'm happy to hear that our Cost Uploader makes your reporting in Google Analytics easier and saves you time.
Vorteile
This product allows our company to create, edit, and share reports with necessary team members to keep everyone on target.
Nachteile
Can sometimes have a slower processing time but otherwise nothing negative to say about this product!
Weiter unter folgen häufig gestellte Fragen über Funnel.
Funnel bietet folgende Kostenpläne an:
Beginnt ab: 149,00 $/Monat
Preismodell: Abonnement
Kostenlose Testversion: Verfügbar
Wir haben keine Informationen über die Funktionen von Funnel
Funnel hat die folgenden typischen Kunden:
Großunternehmen, Mittlere Unternehmen, Non-Profit
Funnel unterstützt die folgenden Sprachen:
Englisch
Funnel hat folgende Preismodelle:
Abonnement
Wir haben keine Informationen darüber, welche Geräte Funnel unterstützt
Funnel kann in folgende Anwendungen integriert werden:
AdRoll, AdRoll, Digistorm Funnel, Google AdWords, Google Analytics, Tableau
Funnel bietet folgende Optionen für Kundensupport:
Häufig gestellte Fragen, Wissensdatenbank, Online-Support, Telefon-Support, Video-Anleitungen
Much faster, simplified and consistent tracking and reporting of digital marketing performance.