Über Adverity

Adverity ist eine Datenmanagementplattform, die darauf spezialisiert ist, datengesteuerten Vermarktern die Möglichkeit zu geben, Werte schneller und einfacher zu demonstrieren, indem Silodaten in verwertbare Erkenntnisse umgewandelt werden.

Durch die Automatisierung der Datenintegration aus Hunderten von Quellen liefert die anbieterunabhängige End-to-End-Plattform eine einheitliche Sicht auf die Marketingleistung in deinem Unternehmen, zeigt die konkreten geschäftlichen Auswirkungen von Marketingaktivitäten auf und deckt Wachstumsmöglichkeiten durch den Einsatz von erweiterter Intelligenz/erweiterter Analyse/intelligenten Analysen in Echtzeit auf.

Adverity hat es sich zur Aufgabe gemacht, Teams dazu zu befähigen, ihre Daten zu nutzen und in leistungsstarke Erkenntnisse, Entscheidungen und Maßnahmen umzuwandeln. Adverity wurde 2014 gegründet und unterstützt das Marketing führender Markenunternehmen und Agenturen, darunter Ikea, Red Bull, GroupM, Unilever, Omnicom, Barilla und Zurich Insurance. Das schnell wachsende Unternehmen hat seinen Hauptsitz in Wien und Niederlassungen in Frankfurt, London und New York.

Preisoptionen ab:

1,00 $

  • Kostenlose Version
  • Gratis Testen
  • Abonnement

Geräte

Unternehmensgröße

S M L

Märkte

Vereinigte Arabische Emirate, Afghanistan, Antigua und Barbuda, Albanien, Armenien, Angola, Argentinien, Österreich, Australien, Aserbaidschan, Bosnien und Herzegowina, Barbados, Bangladesch, Belgien, Burkina Faso, Bulgarien, Burundi, Benin, Bolivien, Brasilien, Bahamas, Bhutan, Botsuana, Belarus, Belize, Kanada, Kongo-Kinshasa, Zentralafrikanische Republik, Kongo-Brazzaville, Schweiz, Côte d’Ivoire, Chile, Kamerun, China, Kolumbien, Costa Rica, Kuba, Zypern, Deutschland, Dschibuti, Dänemark, Dominica, Dominikanische Republik, Algerien, Ecuador, Estland, Ägypten, Westsahara, Eritrea, Spanien, Äthiopien, Finnland, Frankreich, Gabun, Vereinigtes Königreich, Grenada, Georgien, Ghana, Guinea, Äquatorialguinea, Griechenland, Südgeorgien und die Südlichen Sandwichinseln, Guatemala, Guinea-Bissau, Guyana, Sonderverwaltungsregion Hongkong, Honduras, Haiti, Ungarn, Indonesien, Irland, Israel, Indien, Irak, Iran, Island, Italien, Jamaika, Jordanien, Japan, Kenia, Kirgisistan, Kambodscha, Komoren, St. Kitts und Nevis, Nordkorea, Südkorea, Kuwait, Kasachstan, Laos, Libanon, St. Lucia, Sri Lanka, Liberia, Lesotho, Litauen, Lettland, Libyen, Republik Moldau, Montenegro, Madagaskar, Nordmazedonien, Mali, Myanmar, Mongolei, Mauretanien, Malta, Malawi, Mexiko, Malaysia, Mosambik, Namibia, Niger, Nigeria, Nicaragua, Niederlande, Norwegen, Nepal, Neuseeland, Oman, Panama, Peru, Philippinen, Pakistan, Polen, Portugal, Paraguay, Katar, Rumänien, Serbien, Russland, Ruanda, Saudi-Arabien, Seychellen, Sudan, Schweden, Slowenien, Slowakei, Sierra Leone, Senegal, Somalia, Suriname, Südsudan, El Salvador, Syrien, Tschad, Togo, Thailand, Tadschikistan, Turkmenistan, Tunesien, Türkei, Trinidad und Tobago, Taiwan, Tansania, Ukraine, Uganda, Vereinigte Staaten, Usbekistan, St. Vincent und die Grenadinen, Vietnam, Jemen, Südafrika, Sambia, Simbabwe

Unterstützte Sprachen

Deutsch, Englisch

Preisoptionen ab:

1,00 $

  • Kostenlose Version
  • Gratis Testen
  • Abonnement

Bilder

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Funktionen

Gesamtzahl der Funktionen von Adverity: 92

  • AB-Tests
  • API
  • Ad-hoc-Analyse
  • Ad-hoc-Berichterstattung
  • Aktivitäts-Dashboard
  • Alarmfunktion / Benachrichtigungen
  • Anpassbare Vorlagen
  • Anpassbares Dashboard
  • Automatische Extraktion
  • Automatisierte Terminplanung
  • Benutzer-Management
  • Berichterstattung / Analyse
  • Berichterstattung und Statistik
  • Budgetierung/Prognosen
  • Dashboard
  • Dashboard-Erstellung
  • Data Mapping
  • Data Source Connectors
  • Data Warehouse Software
  • Daten-Connectors
  • Daten-Identifizierung
  • Daten-Import / -Export
  • Datenaggregation und -veröffentlichung
  • Datenanalyse-Werkzeuge
  • Datenbereinigung
  • Datenerfassung und Übertragung
  • Datenextraktion
  • Datenmanagement
  • Datenqualitätskontrolle
  • Datenreplikation
  • Datensynchronisation
  • Datentransformation
  • Datenvisualisierung
  • Datenüberprüfung
  • Diagramm-Erstellung
  • Drittanbieter-Integration
  • E-Commerce-Management
  • ETL
  • Echtzeit-Aktualisierungen
  • Echtzeit-Berichterstattung
  • Echtzeit-Daten
  • Echtzeitüberwachung
  • Einmalige Anmeldung
  • Einzelseitenansicht
  • Funktionen / Berechnungen
  • Geplante / automatisierte Berichte
  • Integrationsmanagement
  • Integrationsmanagement
  • Internetdienste
  • Job-Planung
  • KI/Maschinelles Lernen
  • KPI-Überwachung
  • Kampagnen-Tracking
  • Kampagnenanalysen
  • Kampagnenmanagement
  • Kommentare / Notizen
  • Konversion-Tracking
  • Kundenspezifisches Branding
  • Lead-Erfassung
  • Leistungskennzahlen
  • Leistungsmanagement
  • Marketing-Berichte
  • Match & Merge
  • Mehrere Kampagnen
  • Mehrfache Datenquellen
  • Metadata-Management
  • Multi-Channel-Attribution
  • Multichannel-Datenerfassung
  • Multichannel-Marketing
  • Private Dashboards
  • Prognose
  • Prognosen
  • Prädiktive Analytik
  • ROI-Tracking
  • Rentabilitätsanalyse
  • Social-Media-Integration
  • Statusverfolgung
  • Suchen / filtern
  • Trend-Analysen
  • Verhaltensanalysen
  • Visuelle Analytik
  • Visuelle Entdeckung
  • Warnungen / Eskalation
  • Web-Datenextraktion
  • Website-Analytik
  • Wertungslisten
  • Wichtige Leistungsindikatoren (KPI)
  • Widgets
  • Zugriffskontrollen / Berechtigungen
  • Zusammenfassende Berichte
  • Öffentliche Dashboards
  • Überwachung

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Nutzerbewertungen

Gesamtbewertung

4,5 /5
(23)
Preis-Leistungs-Verhältnis
4,3/5
Funktionen
4,5/5
Bedienkomfort
4,0/5
Kundenbetreuung
4,5/5

Hast du Adverity bereits?

Andere Softwarekäufer brauchen deine Hilfe! Produktbewertungen helfen uns allen, die richtigen Entscheidungen zu treffen.

Eine Bewertung schreiben
Zeigt 5 von 23 Bewertungen
Matthew B.
Gesamtbewertung
  • Branche: Internet
  • Unternehmensgröße: 5.001-10.000 Mitarbeiter
  • Täglich für 6-12 Monate genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

"The best platform to extract Data and Benefits at a good Price"

Bewertet am 9.3.2022

As a result of having access to Adverity's Datatap, we are able to create dataflows that cover all...

As a result of having access to Adverity's Datatap, we are able to create dataflows that cover all of our social media performance data, which we can then import into our own internal Database for use in dashboards and other analytics projects. This saved us a lot of money because we don't have to spend a lot of time developing new software to incorporate this data and keep the connections running, as well as giving us more time to view our data and share it with others. This allows us to fully understand the impact of our social media channels, so we can create better content and improve our social media strategy.

Vorteile

With Adverity I can control what data I am recovering, where it goes and what it is used for with its easy to use interface. Building custom reports, regardless of the platform the data comes from, is simple and typically never hits a technology snag. Many of its rivals do not provide these features.
In addition to aggregation, programming and transformation parameters are also useful for extremely specialized data, such as scope.

Nachteile

When there's a problem, we don't always get alerts right away. We always find that some problem is being worked on, but we don't know what it is. For the rest I have no more complaints about Adverity

Antwort von Adverity

Hi Matthew,

Thank you for your detailed feedback, we really appreciate it!
Pleased to know that you have found our solution easy to implement and the data you gain is instrumental in your daily activities, especially for streamlining your social media strategy.
Many of our customers have benefited from customisations and our experts are consistently working on new features that will help refine daily processes. I have passed on your compliments and feedback to the Product Team.
You may be interested in joining our Customer Focus Clinics, that are planned every 8 weeks. They are webinars that help our customers keep up to date on Adverity's solutions as well the opportunity to ask questions directly to our experts. If you would like to join, please reach out to your account manager!

Many thanks,
Samia from Adverity

Verifizierter Rezensent
Gesamtbewertung
  • Branche: Einzelhandel
  • Unternehmensgröße: 10.000+ Mitarbeiter
  • Wöchentlich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Bedienkomfort
  • Weiterempfehlungsquote 9.0 /10

An excellent low-code ETL tool

Bewertet am 8.6.2022

Furthermore, we are working with our fantastic account manager to create one-of-a-kind budget burn...

Furthermore, we are working with our fantastic account manager to create one-of-a-kind budget burn and workload forecasts by integrating our time tracking system and project management software.

Vorteile

Allows my non-data engineer marketers to extract and transform data without knowing Python. Supermetrics and similar technologies pull data, but there is still a significant data strategy around schema naming rules and labor to alter the data. When compared to using Google Sheets, Excel, or a visualization engine like Google Data Studio, Adverity allows us to standardize our data approach and schema across all our clients and accounts, saving us a ton of time and lowering the risk of human errors.

Nachteile

The platform's user experience could be improved. It is not always obvious where to look for what you are looking for. It's complicated at first, but you quickly get the hang of it. I'd also like to see more template options. I wish the platform provided more administrative management features. However, they have already begun to incorporate these elements in general. It will be interesting to see how the platform's management capabilities evolve.

Antwort von Adverity

Hello,

We appreciate your feedback!

Pleased to know that you find our growing list of Connectors easy to implement within your team and the data you gain is instrumental for your client reporting.

Our experts are consistently working on new features that will help refine daily processes for our customers. I have passed on your compliments and feedback to the Product Team.

As you have experienced, our account managers work diligently with customers to understand their unique business requirements. We would encourage you to reach out to your account manager regarding sharing your experiences with Adverity in the form of a case study, that can help other customers in their Adverity journey.

Many thanks,
Samia from Adverity

Tina J.
Gesamtbewertung
  • Quelle der Bewertung

Gesamtbewertung

Bewertet am 16.3.2019

Todd M.
Gesamtbewertung
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 201-500 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 10.0 /10

Marketing Data and ETL Made Easy

Bewertet am 13.11.2019

We needed a flexible solution for automating the flow of data throughout internal tools and...

We needed a flexible solution for automating the flow of data throughout internal tools and destinations inside our organization to ensure we are able to hit the needs of both internal analytics and custom analytics projects for our clients. Adverity has been essential in automating many of the tasks and tools we have internal to service our clients.

Vorteile

Adverity is both very flexible and very reliable - after looking at all the options in the ecosystem for connections to Martech/Adtech APIs for ETL, Adverity provided the most robust and flexible solution that fit our needs.

As a part of our onboarding - Adverity created new integrations to some of our edge-case platforms that were not already integrated. When they first told me they would build any connections that we needed I was a bit skeptical, but after about 4 weeks of signing the contract, all of the platforms we needed were fully integrated and available in their product. We also needed some unique flexibility on the destination side and Adverity was able to build out a solution that fit our needs.

Their support team is also incredible, it's very refreshing to have account managers assigned to your account that can provide technical assistance, when we have had some unique/complex transformation needs, our main contacts were able to help us with our transformation scripts directly without the need to send us to support.

Nachteile

While Adverity does not provide the most aesthetic platform/UI currently available among other ETL tools, it is a testament to where Adverity spends their time and focus, making a very robust and flexible product. They are building out more documentation available inside the product, but sometimes documentation around unique cases/features can be a bit light.

Antwort von Adverity

Thank you very much for this great review, Todd!

We are pleased to hear that our platform supports and enhances your marketing efforts and that you are happy with our support team.

Cheers,
Your Adverity Team

Verifizierter Rezensent
Gesamtbewertung
  • Branche: E-Learning
  • Unternehmensgröße: 501-1.000 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung

Gesamtbewertung

  • Preis-Leistungs-Verhältnis
  • Bedienkomfort
  • Kundenbetreuung
  • Weiterempfehlungsquote 9.0 /10

Extremely customizable and powerful tool for marketing data automation, with a steep learning...

Bewertet am 22.11.2019

Automating marketing reports was a big challenge for us, given the size of the company and...

Automating marketing reports was a big challenge for us, given the size of the company and diversity of our marketing channels. Data has to be retrieved, cleaned up, unified, joined and exported to different visualization tools.
Adverity became an essential tool in our data chain, connecting to almost any marketing data source. We never encountered a situation where we couldn't implement the ETL we needed because of Adverity. And sometimes it helped us to replace other tools as well.

Vorteile

1. Very powerful and flexible. You can do almost any ETL-related operations. Transformation mechanism is powerful and marketing-oriented - some complex transformations typical in marketing can be done easily. Data can be retrieved from different sources, including Spreadsheets and email attachments - an unfortunate, but often occurrence in data automation :) Debugging, scheduling, cleaning up and joining data - everything is very powerful and imposes almost no limits.
2. High quality support. It doesn't happen often with complex technical products, but our requests are quickly understood and detailed help is provided. If it requires some technical fixes, they happen within reasonable time.
3. Quick implementation of new data connectors. Several times we asked to add support for a new connector, and it was implemented quickly and without extra cost - increasing the value we get out of the tool.

Nachteile

Learning curve is substantial - understanding the logic of the product takes time and some technical skills.
Some error messages are not explanatory and, again, require some experience with the product and technical knowledge.
Documentation is still in development, and extra communication with support team is inevitable.

Antwort von Adverity

Thank you for taking the time to write us this great review!

Cheers,
Your Adverity team

5 von 23 Bewertungen angezeigt Alle Bewertungen

Adverity Häufig gestellte Fragen

Weiter unter folgen häufig gestellte Fragen über Adverity.

Adverity bietet folgende Kostenpläne an:

Adverity hat die folgenden typischen Kunden:

Selbstständig, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000

Adverity unterstützt die folgenden Sprachen:

Deutsch, Englisch

Adverity unterstützt die folgenden Geräte:

Adverity kann in folgende Anwendungen integriert werden:

ActiveCampaign, AdRoll, Adjust, Adobe Analytics, AppFollow, AppsFlyer, Box, Brandwatch, Bynder, Celtra, ComScore, Criteo, Emplifi Social Marketing Cloud, GoTo Webinar, Google Ads, Google Analytics 360, Google Calendar, Google Cloud Monitoring API, Google Data Studio, Google Docs, Google Drive, HubSpot Marketing Hub, Instagram, Iterable, Kenshoo Infinity Suite, Kochava, LinkedIn for Business, Looker, Mailchimp, Mailgun, Marketo Engage, Meta for Business, Microsoft Azure, Microsoft Power BI, Microsoft SharePoint, Mixpanel, Neustar UltraDNS, Optimizely, Outbrain, QlikView, Salesforce Marketing Cloud, Searchmetrics Suite, Semrush, Shopify, SimilarWeb Pro, Snapchat, Tableau, Taboola, Twitter, Webtrekk, Webtrends, Zendesk

Adverity bietet folgende Optionen für Kundensupport:

E-Mail/Helpdesk, FAQ/Forum, Wissensdatenbank, Telefon-Support, Chat

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