Talkwalker

das System kann für sehr unterschiedliche Fragestellungen verwendet und somit für fast alle Kundenbedürfnisse eingesetzt werden - Support und online Handbuch sind sehr gute Unterstützungstools. Der Export aller Daten und Graphiken erlaubt es, sehr gute kundenspezifische Präsentationen zu generieren - das Command Center generiert beste Top Management Attention

wir haben bisher wirklich keine Schwachstelle gefunden, die beim übernächsten Release nicht korrigiert worden wäre

Fast, easy to use, super helpful managing the sentiment, super cool in widgets and reporting, cool features like sending emails to users and crisis monitoring...all of these things are super cool

its limitation that it can only be used as a social media listening tool & that its not a unified solution which can have not just sentiment but advertising spends & content management included as well

It has lots of filters which give us many choices to make our data more specific and precise. Apart from this it visualization is awesome and that makes it very cool to use as we have everything on screen whatever we need. It is quite easy to use and query formation is also good. But the most important thing is that it has a separate dashboard thing in it which helps to segregate multiple clients.

Data mining is very poor and sentiment tagging is also very poor. No when can trust in its data as it could be wrong. Second thing is that it shows different data on the dashboard and when we download it then data count become different

I like the very user friendly interface: it's simple to browse through its functions and features. Help pages are comprehensive and useful. Support is great: whenever you have doubts or problems, they are available to help you find the best solution to your needs (mail, phone, virtual meeting). It can scan many web properties (websites, blogs, forums, most social media) for keywords or hashtags. Keyword creation is quite easy, also for very complex "constructions" (with many operators letting you build any kind of expression). It is a bit pricy, but when compared to similar platforms it turns out that it's one of the cheapest.

Listening is very limited on Facebook and Instagram (because Facebook limits what's passed through its APIs, after privacy concerns of the past years). Automatic analysis of the sentiment of the mentions is not totally satisfying, requiring a lot of manual work to correct the platform suggestions. There is no analysis of the profiles who mention your keywords. In the end, it's very useful to track possible "crisis events", but it's not very useful if you want to analyze how certain topics or brands are treated on the web, to understand what people talk about and where this occurs.