Salesforce Marketing Cloud Account Engagement
Über Salesforce Marketing Cloud Account Engagement
Pardot: B2B Marketing Automation auf dem laut Hersteller führenden CRM. Mit Pardot können Marketing- und Vertriebsteams zusammenarbeiten, um Leads zu finden und zu fördern, mehr Geschäfte abzuschließen und die Kapitalrendite zu maximieren.
Das Lead-Management von Pardot bietet CRM-Integration, E-Mail-Marketing, Lead-Pflege, Lead-Scoring und ROI-Berichterstattung, damit Marketing- und Vertriebsteams zusammenarbeiten können, um Vertriebsleads zu generieren und zu qualifizieren, Verkaufszyklen zu verkürzen und den Marketing-ROI zu verfolgen.
Verfolge alle Interaktionen von Interessenten auf deiner Website, von Downloads bis hin zu Seitenaufrufen, und bewerte die potenziellen Kund*innen anhand von dir festgelegten Parametern. Mit automatisierter Lead-Pflege und Echtzeit-Verkaufswarnungen haben deine Vertriebsmitarbeiter*innen mehr Zeit für andere Dinge. So können sie ihre Zeit priorisieren. Messe dann den wahren ROI deiner Marketingaktivitäten mit Closed-Loop-Berichterstattung.
Beschleunige die Pipeline, steigere deinen Umsatz und passe Marketing und Vertrieb mit der Marketingautomatisierung von Pardot an.
Für weitere Informationen rufe die Website des Herstellers auf.
Bilder
Du bist nicht sicher, ob Salesforce Marketing Cloud Account Engagement das Richtige ist?
Mit einer beliebten Alternative vergleichen
Salesforce Marketing Cloud Account Engagement
Startpreis
Preisoptionen
Funktionen
Integrationen
Bedienkomfort
Preis-Leistungs-Verhältnis
Kundenservice
Alternativen
Less Annoying CRM
Constant Contact
Intercom
Stream Send E-Mail Marketing
Nutzerbewertungen
Hast du Salesforce Marketing Cloud Account Engagement bereits?
Andere Softwarekäufer brauchen deine Hilfe! Produktbewertungen helfen uns allen, die richtigen Entscheidungen zu treffen.
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Täglich für 6-12 Monate genutzt
-
Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
Amazing tools.
Bewertet am 27.9.2018
My experience was for the most part positive. Pardot is powerful and reliable, I found it to be...
My experience was for the most part positive. Pardot is powerful and reliable, I found it to be useful for the most part, they just need to revise the e-mail marketing tools and it will surely become a market standard.
Vorteile
Even though it might seem a little bit complex to use, Pardot gets easier as you learn how to use it, it has a very intuitive structure that anyone can learn on the fly, with a clean dashboard and well -labeled banners/icons combined with a sleek graphic interface.
The automation efectiveness is impressive and compelling, and its multi-platforms capabilites are beyond any other competing alternative, specially how it connects with Social Media and Salesforce.
You can instinctively customize how it manages the data feed, giving away a set of rules that Pardot follows beautifully, filtering everything at your command with great results.
It is probably the most complete and fully integrated Marketing Automation software in the market, with the nicest set of tools necessary to supply all your necessities and more.
Nachteile
Pardot is rather expensive and probably not suitable for small enterprises.
The e-mail managing/creation/customization interface needs to be worked out, even though it works great most of the times, it tends to have issues with Gmail servers. Sending e-mail templates gets complicated, specially because it has a tendency to crash when some custom coding is involved; this usually forces you to adapt to something that does not bug the system instead of doing what you are actually adapted to.
Even though mostly everything is user friendly, the e-mail marketing tools are over complicated, it might deliver the results you're looking for but it will cost you a lot of toggling.
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für 6-12 Monate genutzt
-
Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
Strong Marketing Automation Tool! Highly recommended for SME and Mid Range Businesses
Bewertet am 2.11.2021
Overall I loved it. It's easier to use and the LIGHTNING EXPERIENCE IS AMAZING!!! It has the modern...
Overall I loved it. It's easier to use and the LIGHTNING EXPERIENCE IS AMAZING!!! It has the modern look and feel. I am going to stay with Pardot for a long time. Truly recommend it!
Vorteile
In-house integration with SFDC. Easier to manage. Not complicated. It has similar functionality as the other major peers like Hubspot and Marketo and it was easier to learn and start working on it.
Nachteile
Lead routing is not available. I am looking for in-built round-robin routing functionality.
In Betracht gezogene Alternativen
Marketo EngageWarum Salesforce Marketing Cloud Account Engagement gewählt wurde
Price and getting in-house integration with our current CRM SFDC.Zuvor genutzte Software
HubSpot Marketing HubGründe für den Wechsel zu Salesforce Marketing Cloud Account Engagement
Pardot is already owned by SFDC and our CRM is SFDC. We wanted a seamless and in-house integration which makes process management easier. Customers using SFDC as CRM can really benefit with Pardot as a Marketing automation tool.- Branche: Computer-Software
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
-
Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 3.0 /10
Bite the bullet and invest in a better tool
Bewertet am 12.12.2019
Horrific. Would never migrate to this tool again and wouldn't recommend to anyone.
Horrific. Would never migrate to this tool again and wouldn't recommend to anyone.
Vorteile
Perhaps "simplicity" is one way to put a positive spin on this review. For any Marketing Ops professional who wants to build anything above and beyond Pardot's pre-built functionality -- Good luck. Maybe the simplicity is good for a very small organization, but in that same vein the price point would be nowhere near worth it.
Nachteile
Filter logic is absolutely miserable. There is no Boolean logic in the tool (going back to my point on "simplicity"), which is horrific for building out any type of complex filters for segments. There are even character limits on how much you can enter in one argument field. So, think about if you have to build out a segment to compile all leads from Europe and write out each country.... you would need to split the arguments into 15 or more "or" statements to account for each value. Also, everything is a drop down -- no free text entries for search -- so good luck sifting through 400 different values for a single Salesforce field. This is one seemingly minor example but is a great representation of how overly limited the tool is as a whole. Also their proclaimed "one-to-one" sync with Salesforce is a joke. There is always mismatched or missing data that doesn't align when boiled down into a report.
- Branche: Öffentliche Sicherheit
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
-
Quelle der Bewertung
Gesamtbewertung
- Preis-Leistungs-Verhältnis
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 10.0 /10
DNV GL US team member's review
Bewertet am 29.1.2021
Pardot is a Salesforce Marketing extension, and I really liked to use both applications. There are...
Pardot is a Salesforce Marketing extension, and I really liked to use both applications. There are different API connectors that can be used to integrate other software I use, like webinar software.
Vorteile
Easy to send emails and track activity. Reporting is very easy with all important data right on the dashboard and on the campaign canvas.
Nachteile
Possibly, templates can be created and WYSIWYG editor used, but we programmed emails in html, which was really time consuming.
- Branche: Kunststoffe
- Unternehmensgröße: 51–200 Mitarbeiter
- Weitere für 1-5 Monate genutzt
-
Quelle der Bewertung
Gesamtbewertung
- Bedienkomfort
- Kundenbetreuung
- Weiterempfehlungsquote 7.0 /10
Pardot for beginners
Bewertet am 14.5.2021
Allowed us to efficiently market to individuals and companies that we already had in our system...
Allowed us to efficiently market to individuals and companies that we already had in our system without using direct mail.
Vorteile
Pardot is a natural fit for Salesforce users. The functionality of Pardot and the analytics are awesome. This software is a great way to successfully streamline marketing efforts to your customers.
Nachteile
Pardot is definitely not intuitive. There is a learning curve for sure. It is not something that someone can jump into and just figure it out. Assistance from tutorials and our Pardot technical help is needed.
In Betracht gezogene Alternativen
HubSpot CRMWarum Salesforce Marketing Cloud Account Engagement gewählt wurde
Needed something much more robust with advanced features.Gründe für den Wechsel zu Salesforce Marketing Cloud Account Engagement
Pardot seemed to work more seamlessly with Salesforce and we liked the ideal of trying to learn and implement products from the same company.Salesforce Marketing Cloud Account Engagement Häufig gestellte Fragen
Weiter unter folgen häufig gestellte Fragen über Salesforce Marketing Cloud Account Engagement.F. Welche Preispläne bietet Salesforce Marketing Cloud Account Engagement an?
Salesforce Marketing Cloud Account Engagement bietet folgende Kostenpläne an:
- Ab: 1.250,00 $/Monat
- Preismodell: Abonnement
- Gratis Testen: Verfügbar
F. Wer sind die typischen Nutzer von Salesforce Marketing Cloud Account Engagement?
Salesforce Marketing Cloud Account Engagement hat die folgenden typischen Kunden:
Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000
F: Welche Sprachen werden von Salesforce Marketing Cloud Account Engagement unterstützt?
Salesforce Marketing Cloud Account Engagement unterstützt die folgenden Sprachen:
Englisch
F. Unterstützt Salesforce Marketing Cloud Account Engagement mobile Geräte?
Salesforce Marketing Cloud Account Engagement unterstützt die folgenden Geräte:
Android (mobil)
F. Mit welchen anderen Applikationen integriert Salesforce Marketing Cloud Account Engagement?
Salesforce Marketing Cloud Account Engagement kann in folgende Anwendungen integriert werden:
BriteVerify, Data.com Contacts, Eventbrite, FullContact, Gmail, GoTo Webinar, GoodData, Google Ads, Google Analytics 360, LinkedIn for Business, Meta for Business, Microsoft Outlook, NetSuite CRM, Olark, Salesforce Marketing Cloud, Salesforce Platform, Salesforce Sales Cloud, SugarCRM, Twilio, Twitter/X, UserVoice, Webex, Wistia
F. Welche Varianten der Kundenbetreuung bietet Salesforce Marketing Cloud Account Engagement an?
Salesforce Marketing Cloud Account Engagement bietet folgende Optionen für Kundensupport:
E-Mail/Helpdesk, FAQ/Forum, Wissensdatenbank, Telefon-Support, Chat
Ähnliche Kategorien
Sieh alle für Salesforce Marketing Cloud Account Engagement gefundenen Softwarekategorien an.
