--- description: Ausführliche Erfahrungsberichte zu Brandwatch mit detaillierten Infos zu Funktionen, Preisen und Bewertungen. Verschaff dir einen schnellen Überblick zu Benutzerfreundlichkeit, Vor- und Nachteilen & vergleiche Brandwatch mit ähnlichen Produkten. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Brandwatch Erfahrungen, Kosten & Bewertungen | GetApp Deutschland 2026 --- Breadcrumb: [Startseite](/) > [Social Media Analyse Tools](/directory/1607/social-media-analytics-tools/software) > [Brandwatch](/software/90431/brandwatch) # Brandwatch Canonical: https://www.getapp.de/software/90431/brandwatch Seite: 1 / 11\ Weiter: [Nächste Seite](https://www.getapp.de/software/90431/brandwatch?page=2) > Brandwatch ist eine Social-Media-Analysesoftware, die durch die Analyse von Gesprächen über mehrere Plattformen hinweg Verbrauchereinblicke und Markttrends bietet. > > Bewertung: **4.2/5** von 255 Nutzern. Top bewertet für **Weiterempfehlungsquote**. ----- ## Kurzstatistiken und Ratings | Metrik | Bewertung | Detail | | **Gesamt** | **4.2/5** | 255 Nutzerbewertungen | | Bedienkomfort | 4.1/5 | Auf Basis der Gesamtbewertungen | | Kundenbetreuung | 4.4/5 | Auf Basis der Gesamtbewertungen | | Preis-Leistungs-Verhältnis | 3.8/5 | Auf Basis der Gesamtbewertungen | | Funktionen | 3.9/5 | Auf Basis der Gesamtbewertungen | | Empfehlungsprozentsatz | 70% | (7/10 Weiterempfehlungsquote) | ## Über den Anbieter - **Unternehmen**: Cision - **Gegründet**: 1867 ## Gewerblicher Kontext - **Zielgruppe**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert, Mac (Desktop), Windows (Desktop), Linux (Desktop) - **Unterstützte Sprachen**: Arabisch, Chinesisch, Chinesisch (traditionell), Deutsch, Dänisch, Englisch, Finnisch, Französisch, Indonesisch, Italienisch, Japanisch, Niederländisch, Norwegisch, Polnisch, Portugiesisch, Russisch, Schwedisch, Spanisch, Tschechisch, Türkisch - **Verfügbare Länder**: Australien, Belgien, China, Deutschland, Dänemark, Finnland, Frankreich, Indien, Irland, Israel, Italien, Japan, Kanada, Katar, Kuwait, Luxemburg, Mexiko, Neuseeland, Niederlande, Norwegen und 13 weitere ## Funktionen - @mentions - API - Aktivitäts-Dashboard - Aktivitäts-Verfolgung - Alarmfunktion / Benachrichtigungen - Alerts/Escalation - Analytics - Angebot in sozialen Medien - Anpassbare Berichte - Anpassbare Vorlagen - Aufspüren von Influencern - Auswirkungsmanagement - Automatische Antworten - Automatisierte Terminplanung - Automatisiertes Veröffentlichen - Benchmarking - Berichterstattung / Analyse - Berichterstattung und Statistik - Bildbearbeitung - Bildbibliothek ## Integrationen (19 insgesamt) - Bitly - Box - Bynder - Dropbox Business - Google Drive - Hootsuite - HubSpot Service Hub - Khoros Marketing - Neurons - OneDrive - QBank - Salesforce Sales Cloud - Salesforce Service Cloud - ServiceNow - Shopify ... und 4 weitere Integrationen ## Optionen für Kundensupport - E-Mail/Helpdesk - FAQ/Forum - Wissensdatenbank - Telefon-Support - Chat ## Category - [Social Media Analyse Tools](https://www.getapp.de/directory/1607/social-media-analytics-tools/software) ## Ähnliche Kategorien - [Social Media Tools](https://www.getapp.de/directory/104/social-media/software) - [Webanalyse-Tools](https://www.getapp.de/directory/109/web-analytics/software) - [Brand Management Software](https://www.getapp.de/directory/302/brand-management/software) - [Online Reputation Management Tools](https://www.getapp.de/directory/873/reputation-management/software) - [Social Media Monitoring Tools](https://www.getapp.de/directory/1091/social-media-monitoring/software) ## Alternativen 1. [YouScan](https://www.getapp.de/software/114583/youscan) — 4.9/5 (114 reviews) 2. [Sprout Social](https://www.getapp.de/software/20453/sprout-social) — 4.4/5 (606 reviews) 3. [Sprinklr](https://www.getapp.de/software/100180/sprinklr) — 4.3/5 (91 reviews) 4. [facelift](https://www.getapp.de/software/117515/facelift) — 4.4/5 (131 reviews) 5. [Meltwater](https://www.getapp.de/software/100643/meltwater) — 4.0/5 (96 reviews) ## Nutzerbewertungen ### "Falcon.io Review" — 5.0/5 > **Rob** | *25. August 2021* | Marktforschung | Empfehlungsbewertung: 7.0/10 > > **Vorteile**: Great program to publish and schedule your social media content - especially if you have a lot of content to publish. > > **Nachteile**: It is very similar to other programs- but somewhat more expensive. > > Very good experience. It helped to get our social media scheduled and publish on time, without having trouble forgetting any important posts. ----- ### "Brandwatch is super powerful and well rounded." — 5.0/5 > **Jeb** | *11. Dezember 2024* | Verlagswesen | Empfehlungsbewertung: 9.0/10 > > **Vorteile**: We love all the integration with the different platforms we use but especially WhatsApp. > > **Nachteile**: There was nothing wrong with Brandwatch for us. It was just a little more then we needed. We are a small business and don't need so much power. > > Brandwatch was great to work with. Not too difficult to set up and a joy to use. The data we got from our testing was magnificent and info we didn't know before. ----- ### "Brandwatch: Useful Tool, Predatory Business Practices" — 1.0/5 > **Chris** | *9. März 2025* | Marketing & Werbung | Empfehlungsbewertung: 0.0/10 > > **Vorteile**: Brandwatch used to be a solid analytics \& social listening tool. The dashboard was well-structured, reporting was comprehensive, \& sentiment analysis was useful. It offered valuable insights into brand perception, competitor monitoring, \& market trends. At its core, Brandwatch is a powerful tool, but no level of analytics justifies the kind of predatory business practices I’ve now experienced. > > **Nachteile**: Deceptive renewal tactics \& a customer-unfriendly approach. Brandwatch quietly slipped an auto-renewal clause into what was a manual renewal agreement, locking us into another contract cycle without explicit consent. Previously, contract renewals were handled with an account manager reaching out—but now? No heads-up, no automated reminder, just a silent renewal \& a big invoice. When challenged, they deflected with "standard practice" excuses, despite past renewals being explicitly manual. If a company relies on fine print trickery rather than product value to retain customers, it speaks volumes. > > I was a strong advocate for Brandwatch \& regularly recommended it to peers \& leadership groups. That ends today. This is a textbook case of short-term financial gain at the cost of long-term trust. Great tool, terrible ethics. There are better analytics platforms out there that don’t resort to legal landmines \& deceptive billing tactics to keep customers on board. Would I recommend Brandwatch now? Absolutely not. Would I ever trust them again? Not a chance. Sies. ----- ### "market leader and first mover since 1999" — 5.0/5 > **Michele** | *24. September 2021* | Marketing & Werbung | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: 100% flexibility and scalability. it can be used by any type of user and it can scale to any company size and need > > **Nachteile**: to leverage it at fool capacity it require some serious skills in query wirting > > always available to solve issue or arrange product training. ----- ### "Take the time to explore" — 5.0/5 > **Verifizierter Rezensent** | *20. März 2020* | Marketing & Werbung | Empfehlungsbewertung: 8.0/10 > > **Vorteile**: The best thing for me is their customer support. Falcon is a very robust software and it takes time to learn it. Having a person available at all times to answer your questions is a very powerful feature and one I've taken advantage of multiple times. They are always available, even if it is to help you locate a specific thing in your dashboard. > > **Nachteile**: Probably the mobile apps. Since the software is so robust, there are a bunch of different apps that you need to perform all the different tasks. I think this is useful if you have a big team but our team is small, even thou our client is big and having so many different apps makes it quite annoying when trying to manage. > > I am very impressed, I wasn't very famliar with it when I started using it but I'm starting to see the power of it. The learning curve, like I said, is a big one but there is a lot of help and resources available to navigate you thru it. I wish I started with the tutorials, like my CRM suggested but I hoped it would be fairly plug and play so that's my bad. ----- Seite: 1 / 11\ Weiter: [Nächste Seite](https://www.getapp.de/software/90431/brandwatch?page=2) ## Links - [Auf GetApp anzeigen](https://www.getapp.de/software/90431/brandwatch) ## Diese Seite ist in den folgenden Sprachen verfügbar | Sprache | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Strukturierte Daten