Google Analytics

Google Analytics

Web-Analytics der Unternehmensklasse

4.7/5 (4315 Bewertungen)

Google Analytics Übersicht

Was ist Google Analytics?

Google Analytics ist ein von Google angebotener Web-Analytics-Service. Die Lösung bietet umfassende Berichterstattungs- und Analysetools für Websites jeder Größe. Google Analytics ermöglicht es den Nutzern, den Website-Verkehr zu überwachen, die Interaktion der Nutzer mit ihrer Website zu verstehen und je nach den Anforderungen ihres Unternehmens individuelle Berichte zu erstellen.

Google Analytics sammelt, verwaltet und konsolidiert Website-Daten und zeigt den Nutzern, wie Kunden mit ihren Websites, Anzeigen, Videos und Social Tools über alle ihre Geräte interagieren. Google Analytics analysiert den Besucherverkehr und ermöglicht es den Nutzern, das Verhalten ihrer Endnutzer zu verstehen.

Google Analytics aktiviert Websitedaten. Mit den richtigen Einblicken können Unternehmen ihre Marketingkampagnen verbessern und mit ihren Webinhalten experimentieren. Die Lösung zeigt Websitemanagern, was bei der Zielgruppe gut ankommt und was nicht, sodass sie ihre Websiteinhalte und Marketingstrategien entsprechend anpassen können.

Google Analytics Übersicht

Preis

Beginnt ab
N/A

Preisoptionen

Gratis Testen
Kostenlos
Abonnement
Preis-Leistungs-Verhältnis

Google Analytics Funktionen

Geräte
Unternehmensgröße
K M G
Märkte
Asien, Australien, Kanada, China, Europa und 5 weitere , Deutschland, Indien, Japan, Lateinamerika, Mittlerer Osten und Afrika
Unterstützte Sprachen
Arabisch, Chinesisch (vereinfacht), Chinesisch (traditionell), Tschechisch, Dänisch und 22 weitere , Niederländisch, Englisch, Finnisch, Französisch, Deutsch, Hebräisch, Ungarisch, Indonesisch, Irisch, Italienisch, Japanisch, Koreanisch, Norwegisch, Polnisch, Portugiesisch, Russisch, Spanisch, Schwedisch, Taiwanisch, Thai, Türkisch, Ukrainisch

Screenshots

Google Analytics Screenshot: Analyze daily visits, traffic types, & time on site by country
Google Analytics Screenshot: Analyze daily visits, traffic types, & time on site by country Google Analytics Screenshot: Google Analytics custom dashboard Google Analytics Screenshot: Google Analytics audience demographics reporting Google Analytics Screenshot: View website data in real time with Google Analytics Google Analytics Screenshot: Connect sales, marketing and advertising data Google Analytics Screenshot: Generate reports to see what's working and fix what's not

Google Analytics Bewertungen

Google Analytics Bewertungen

Gesamtbewertung
4.7
/
5
Ausgezeichnet
3132

Sehr gut
1046

Durchschnitt
127

Gering
9

Schlecht
1

Preis-Leistungs-Verhältnis
4.7
Funktionen
4.6
Bedienkomfort
4.1
Kundenbetreuung
4.2
97% haben diese Anwendung empfohlen
Esra K.

Best tool to analyze your website!

Google analytics provides us meaningful insights about our website so we can improve it accordingly, attract new visitors and increase our potential customers.


Mit Google übersetzen
Umair B.

The awesome tool to Track your Website Traffic

I am using Google Analytics for my personal Websites. According to my experience Google Analytics is the best and professional tool to analyze your website traffic. I can easily see the number of queries, which keywords people are using and how they can find my website pages. I can easily check on which search page my website is appearing. I have added sitemap of my websites in the Google Analytics, so my pages index quickly in the Google search engine. Whenever I add a new page or a new post or a new product in my website, I use the feature called (Fetch as Google) in Google Analytics. So my page, post or product appears in the Search engine within two to five minutes. Sometimes I also remove pages from my website just because of any reason, then I also remove the page from my Google Analytics account, so the 404 error doesn't appear in my Account. So overall my experience with Google Analytics is really incredible and fabulous. Because the Search engine optimization of my websites has been improved and I can include or publish the data in my website according to the users requirements.


Mit Google übersetzen
Chamath N.

Web analytics of international class

Overall, Google Analytics is the best web analytics tool when compared to other tools available in the market. It gives us more valuable data and the user interfaces of GA are very user-friendly. Even I can make customized dashboards according to my needs. So I would like to recommend GA for anyone who is looking for a web analytics tool.


Mit Google übersetzen
Jamie P.

Maybe I'm Stupid

With someone with the proper skills to utilize Google Analytics--or even someone with the time to devote to learning all of the tricks of the Google Trade--this product can be the difference between sinking with a failing campaign, wasting a lot of your clients' money in the process, and being able to quickly and efficiently tailor digital advertising efforts to maximize returns.


Mit Google übersetzen
Harshit B.

With Google Analytics, you will Know your customers !

The overall experience of Google Analytics has been excellent, we been able to mould our offering to the end user in a way that he/she gets the most out of the website and make an informed choice when dealing with a purchasing decision.


Mit Google übersetzen
Esra K.
Branche: Informationstechnologie & -dienste
Untern. Größe: 51-200 Mitarbeiter
Übersetzen nach: Deutsch

Best tool to analyze your website!

Täglich für Mehr als 2 Jahre genutzt
Bewertet am 24.4.2019
Quelle der Bewertung: Capterra

Google analytics provides us meaningful insights about our website so we can improve it accordingly, attract new visitors and increase our potential customers.

Vorteile

I think Google Analytics is one of the most useful tools that Google has provided us with reporting. Thanks to Google Analytics, we are able to recognize and act on our web site. Google Analytics provides us with our visits of our potential customers and more detailed information about how we can reach our new customers. You can gather below information:

How often is your website visited?
Where is the location of your users?
Which pages are receiving more clicks?
On what page do users spend more time?
What is the average time a user spends on your website?
What are the actions that user takes on your website?
Is the user entering your website by using a mobile phone or a desktop computer?

Time is very important for your website's potential visitors. It indicates whether the visitor has arrived by mistake or to inspect your website. It also shows how much time they spent on your page or product in detailed reports. This shows how much visitors are interested in which products you have. So, by moving the most visited product to the forefront, you can provide more indexing of Google Search engines and reach new potential customers. You can get information about which product results in higher rates by adding keywords to the product details.

Nachteile

It takes time to get used to the integration. Documentation is good but still, it should get better.

Verteilung der Bewertung

Preis-Leistungs-Verhältnis
Bedienkomfort
Kundenbetreuung

Weiterempfehlungsquote: 9.0/10

Umair B.
Branche: Informationstechnologie & -dienste
Untern. Größe: Selbstständig
Übersetzen nach: Deutsch

The awesome tool to Track your Website Traffic

Täglich für Mehr als 2 Jahre genutzt
Bewertet am 7.2.2020
Quelle der Bewertung: Capterra

I am using Google Analytics for my personal Websites. According to my experience Google Analytics is the best and professional tool to analyze your website traffic. I can easily see the number of queries, which keywords people are using and how they can find my website pages. I can easily check on which search page my website is appearing. I have added sitemap of my websites in the Google Analytics, so my pages index quickly in the Google search engine. Whenever I add a new page or a new post or a new product in my website, I use the feature called (Fetch as Google) in Google Analytics. So my page, post or product appears in the Search engine within two to five minutes. Sometimes I also remove pages from my website just because of any reason, then I also remove the page from my Google Analytics account, so the 404 error doesn't appear in my Account. So overall my experience with Google Analytics is really incredible and fabulous. Because the Search engine optimization of my websites has been improved and I can include or publish the data in my website according to the users requirements.

Vorteile

The traffic analyze tools are really awesome of Google Analytics. I can easily track the visitors of my website. If you are using E-commerce website then you can also include or add the products according to the users queries and keywords. We can add the Sitemap of our website in the Google Analytics, so the pages can appear in the Search Engine very fast. We can add or remove pages from the Search Engine. The process is really simple, just add your website in the Google Analytics account and start tracking the visitors of your Websites.

Nachteile

According to my professional and personal experience, everything and every tool of Google Analytics is awesome. Even Google have changed the interface of Google Analytics. There is a new interface, so if you are an old user, you will have to learn few things in the new interface. But these new things are also really awesome.

Verteilung der Bewertung

Preis-Leistungs-Verhältnis
Bedienkomfort
Kundenbetreuung

Weiterempfehlungsquote: 10.0/10

Chamath N.
Branche: Computer-Software
Untern. Größe: 2-10 Mitarbeiter
Übersetzen nach: Deutsch

Web analytics of international class

Wöchentlich für Mehr als 2 Jahre genutzt
Bewertet am 30.12.2019
Quelle der Bewertung: Capterra

Overall, Google Analytics is the best web analytics tool when compared to other tools available in the market. It gives us more valuable data and the user interfaces of GA are very user-friendly. Even I can make customized dashboards according to my needs. So I would like to recommend GA for anyone who is looking for a web analytics tool.

Vorteile

As a whole, people have many positive demonstrations with Google analytics. We especially
like this since we can download our PDFs from our traffic reports and to our web pages. So, you
can print out a hard copy. It helps you to recreate a hard and stable copy of the numbers and
the demographic data and details of the customers. Your Google Analytics gives you the
necessary data regarding yourself for your business clients and customers. The ones who need
to know you and the ones who do not know you.
It secures your position among customers and your respect in the meantime. We were working
with SEO for several years. And our keywords have improved and started to be more catered to
the proper demographics. All these are based on Google Analytics and its report.
Now we will discuss the pros and cons of using Google analytics. You need to know these to
make an optimum use from it.
Many people love the google analytics platform. It is because it is thoroughly detailed. And the
most broken traffic tools and this also shows you things with specific details like information
including the number of people using your web page and the time they spend on your web
page. Even the pages they load are given in detail.
All these support you to be in touch with the potential customers according to their
demographic range and ways of doing some trigging and catering. Statics and the proved from
are examples.

Nachteile

The cons of this are something hard to say. This is the second most loved Google product after
Gmail. It is extremely tough to take a rep call or an actual call from the phone to get technical
help through Google Analytics.

Verteilung der Bewertung

Preis-Leistungs-Verhältnis
Bedienkomfort
Kundenbetreuung

Weiterempfehlungsquote: 10.0/10

Jamie P.
Branche: Marketing & Werbung
Untern. Größe: 13-50 Mitarbeiter
Übersetzen nach: Deutsch

Maybe I'm Stupid

Weitere für Mehr als 2 Jahre genutzt
Bewertet am 18.2.2020
Quelle der Bewertung: Capterra

With someone with the proper skills to utilize Google Analytics--or even someone with the time to devote to learning all of the tricks of the Google Trade--this product can be the difference between sinking with a failing campaign, wasting a lot of your clients' money in the process, and being able to quickly and efficiently tailor digital advertising efforts to maximize returns.

Vorteile

If you know what you are looking for--and how to find it again after Google makes approximately 300 changes and updates--Google Analytics can be exceptionally useful. In our business, it is extremely important to not only know that a given media product is working for the client, but also to be able to PROVE the success (or failure) of a product to the client. Our clients--the business owners and their staff--want to be sure that they are spending their money on advertising products that work. It is very easy to claim that, yes, this product is working for you, but it is another matter entirely to be SURE and to be able to prove that success. Google Analytics allows us to track digital interactions with the customer's website. Typically, our clients have no idea if their websites are seeing increases in customer traffic following advertising campaigns (such as television and radio), or if the digital ads placed are doing exactly what they should be doing.

Nachteile

While the concept behind Google Analytics is great, the actual execution leaves much to be desired, at least for me. Maybe I'm completely stupid (a fair assessment) or too Gen X and not Millennial enough to find Google Analytics easy to use. It surely doesn't help that it seems that the user dashboard/interface changes every time I use it. Knowing how to navigate through the various levels and sections of the monstrosity that is Google Analytics to find exactly what metrics are needed in any given situation is an artform--and I feel like I've only just mastered stick figures and maybe a smidge of finger-painting. In short, I'm not an artist.

Verteilung der Bewertung

Preis-Leistungs-Verhältnis
Bedienkomfort
Kundenbetreuung

Weiterempfehlungsquote: 3.0/10

Harshit B.
Branche: Computer-Software
Untern. Größe: 13-50 Mitarbeiter
Übersetzen nach: Deutsch

With Google Analytics, you will Know your customers !

Täglich für Mehr als 2 Jahre genutzt
Bewertet am 3.1.2020
Quelle der Bewertung: Capterra

The overall experience of Google Analytics has been excellent, we been able to mould our offering to the end user in a way that he/she gets the most out of the website and make an informed choice when dealing with a purchasing decision.

Vorteile

Google Analytics has helped us understand our consumers better. We have been able to get real time updates about the audience on the site, which page they are active on and which application/product is getting the most number of views and so and it also help us in making our landing page better by providing a more intuitive experience.

Nachteile

The software is excellent in most aspects, however there were features like acquisition and behaviour where we felt a lot more can be provided by the site, and the iOS and Android apps can also be a lot better with respect to intuitiveness.

Verteilung der Bewertung

Preis-Leistungs-Verhältnis
Bedienkomfort
Kundenbetreuung

Weiterempfehlungsquote: 9.0/10

Nutzerempfehlung
9/10
Basierend auf 4.315 Benutzerbewertungen
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Google Analytics Preis

Google Analytics Preis

Beginnt ab
N/A
Gratis Testen
Kostenlos
Abonnement
Preis-Leistungs-Verhältnis
Preis-Leistungs-Verhältnis
4.7/5
Basierend auf 4.315 Benutzerbewertungen
Vergleiche das Preis-Leistungs-Verhältnis mit Alternativen
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Google Analytics Funktionen

Google Analytics Funktionen

API
Ad-hoc-Berichterstattung
Aktivitäts-Dashboard
Anpassbare Berichterstellung
Berichterstattung und Statistik
Business Intelligence
Dashboard-Erstellung
Daten-Import / -Export
Datenfilterung
Datenvisualisierung
Diagramm-Erstellung
Drag-and-Drop-Oberfläche
Echtzeit-Analytik
Echtzeit-Daten
Integration von Dritten
Prädiktive Analytik
Trend-Analysen
Visuelle Analytik
Werkzeuge zur Zusammenarbeit
Überwachung
Funktionen
4.6/5
Basierend auf 4.315 Benutzerbewertungen
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Kategorien

Videos und Anleitungen

Videos und Anleitungen

Google Analytics Häufig gestellte Fragen

Google Analytics Häufig gestellte Fragen

Weiter unter folgen häufig gestellte Fragen über Google Analytics.

F. Welche Preispläne bietet Google Analytics an?

Google Analytics bietet folgende Kostenpläne an:

Preismodell: Kostenlos, Abonnement

Gratis Testen: Verfügbar

F. Was sind die Hauptfunktionen von Google Analytics?

Wir haben keine Informationen über die Funktionen von Google Analytics

F. Wer sind die typischen Nutzer von Google Analytics?

Google Analytics hat die folgenden typischen Kunden:

Freie Mitarbeiter, Großunternehmen, Mittlere Unternehmen, Non-Profit, Öffentliche Verwaltung, Kleine Unternehmen

F: Welche Sprachen werden von Google Analytics unterstützt?

Google Analytics unterstützt die folgenden Sprachen:

Arabisch, Chinesisch (vereinfacht), Chinesisch (traditionell), Tschechisch, Dänisch, Niederländisch, Englisch, Finnisch, Französisch, Deutsch, Hebräisch, Ungarisch, Indonesisch, Irisch, Italienisch, Japanisch, Koreanisch, Norwegisch, Polnisch, Portugiesisch, Russisch, Spanisch, Schwedisch, Taiwanisch, Thai, Türkisch, Ukrainisch

F. Welche Preispläne bietet Google Analytics an?

Google Analytics hat folgende Preismodelle:

Kostenlos, Abonnement

F. Unterstützt Google Analytics mobile Geräte?

Google Analytics unterstützt die folgenden Geräte:

Android, iPhone, iPad

F. Mit welchen anderen Applikationen integriert Google Analytics?

Google Analytics kann in folgende Anwendungen integriert werden:

Authoritas, Belladati, Cyfe, Impactia, Jimdo, PPC Keyword, Pinpointe On-Demand, Qwaya, VWO Testing, Zendesk

F. Welche Varianten der Kundenbetreuung bietet Google Analytics an?

Google Analytics bietet folgende Optionen für Kundensupport:

Forum, Wissensdatenbank, Video-Anleitungen